Is Criteo effective for conversion in advertising campaigns?

Hello,

Does anyone have experience using Criteo for advertising? I began using it about a week ago with an acquisition campaign to generate new visitors. I’ve spent around $100 so far and had a few hundred visitors, so by CPC metrics I am doing very well, but none of the traffic has converted into sales. Has anyone else used Criteo and had better luck?

Thanks,

Nathan

Hi @NathanN43 ,

I have seen multiple site where the tracking code was not added correctly or was missing on the order confirmation page. Which can lead to incorrect attribution of the data.

So, you should first review and repair the criteo codes if it has ani technical flaws.

If I managed to help you then, don’t forget to Like it and Mark it as Solution!

Best Regards

Makka