We have a client concerned with the lack of GA4 support for Shopify App Listings - with the current shift from UA to GA4, does anyone know of a solution or know if there is compatibility on the horizon?
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Hello @space_monkey ,
Greetings from flareAI app helping Shopify merchants get $5Million+ in sales from Google Search, on autopilot! I am Gina, and I am here to help.
As of my knowledge cutoff in 2021, Google Analytics 4 (GA4) was not yet fully supported by Shopify. However, Shopify was actively working on integrating GA4 support for its merchants.
Shopify has provided documentation on how to set up GA4 for merchants using the Google Tag Manager (GTM) app in the Shopify app store. However, this support is limited to tracking page views and basic events, and it does not include enhanced ecommerce tracking or other advanced features.
If you are looking for a more comprehensive GA4 integration, you may need to work with a third-party app. Additionally, you can reach out to the Shopify support team for the latest information on GA4 compatibility and support.
Gina