Marketing

Start a Business
1

Hello everyone, I hope you all will join me, help me move forward, I am new here, I have opened a new store.

2

Hi @Farhatullah !

Welcome to Shopify! there are a lot to discuss when talking about a newly started online store. You may want to start introducing your store to the public by doing advertisement and email marketing. It is also a good strategy to design your store first that will attract sales and customers. I will be sharing some articles to you so you can have more knowledge about building your online business. You might want to check Launching Your Shopify Store: A Beginner’s Roadmap to Success, How To Start an Online Store in 2024 (Step-by-Step Guide), 50+ Best Shopify Stores to Inspire Your Own (2024), and General checklist for Shopify.

Goodluck to your new journey!

3

Hi Farhatullah,

could you please share your website link?

thanks

4

Hi @Farhatullah

Have you finished customizing your web store yet? If so, could you share me the link to your store so I could give you some suggestions to help optimize your website more for sales?

After making sure that your website hits all the right notes, you will need to promote it. Given that you’re new, here’s my suggested marketing strategies:

  1. Run Google search ads, Facebook ads, TikTok ads to sort out your best channel (in terms of branding, conversion, lead generation, etc.)
  2. Consider working with KOLs well-known in your niche
  3. Host giveaway campaigns on social media to extend your reach and promote your social media
  4. Implement a referral program where existing customers can refer new customers in exchange for discounts or other incentives
  5. Optimize your Shopify store for search engines following Shopify’s SEO checklist
  6. Build an email list and send out regular newsletters with updates, promotions, and personalized recommendations to keep your customers engaged.

I hope this helps!

5

If you’re like me, who’s super stretched thin with handling logistics and product development, then I recommend you take a look at Spreeflo for email automation. Spreeflo looks at your customer segments and prepares hyper-personalised marketing emails for your customers. Every email is uniquely crafted for the customer by the app. It’ll save you a lot of time but it’s also constantly be working in the background to help acquire new sales from your existing customers. It includes abandoned cart recovery, brand promotion, product recommendations, and discount code emails. I just spend several minutes on the app to review the generated email copies every day and am able to dispatch personalised emails to hundreds of customers.