How can I optimize my store homepage and product pages for better search rankings And What is the ideal URL structure for product pages to improve SEO?
Topic summary
A user asks how to optimize their store homepage and product pages for search rankings, and what URL structure works best for SEO.
Response provided:
- URL structure is not a major concern—use a naming convention that makes sense for your business
- For page optimization guidance, two key resources are recommended:
- SEO Beginner Tutorial on the Learn With Shopify YouTube channel
- LearningSEO.io, which offers free resources including specific content on on-page SEO and content optimization
The question remains open for additional input, though foundational learning resources have been shared.
Don’t worry about URL structure - just use a naming convention that is meaningful to you.
For optimizing pages, please see these tutorials:
I’d recommend checking out the recent SEO Beginner Tutorial that we recently published on the Learn With Shopify YouTube channel. LearningSEO.io is really helpful too and has free learning resources, including on-page SEO, which is what you’re asking about.