SEO first moves

Topic summary

The discussion centers on identifying the most effective initial SEO strategy for websites, with a question about whether Shopify requires platform-specific tactics.

Recommended first step:

  • Set up a Google My Business account
  • Actively collect customer reviews

Additional strategy:

  • Pursue media coverage in legitimate publications with genuine audiences (not low-quality blogs)

Key insight:

  • These foundational SEO improvements work across all platforms, not just Shopify
  • No special plugins required—success depends on consistent effort rather than technical shortcuts
Summarized with AI on October 31. AI used: claude-sonnet-4-5-20250929.

What’s the single most effective way to boost SEO on a website?

Is there something unique to Shopify for SEO, or will the boost work on any given platform?

Create a google my business account and get as many reviews from your customers as you can. If you can, get featured in the media (not fake blogs, actual publications with real audiences). No plugin necessary :slightly_smiling_face: Just hard work!