Hello. I am working on sending Shopify emails, and I am using the custom liquid format in my email template. However, I want to be sure that the information I am sending customers is personalized to their order within my code. How do I go about doing that?
Topic summary
A user is building custom Shopify email templates using Liquid and wants to ensure order information is personalized for each customer.
Recommended approach:
- Identify which data points need personalization (customer name, order number, items purchased, etc.)
- Reference Shopify’s Liquid documentation to find the correct variables and syntax
- Use variables like
{{ customer.first_name }},{{ order.name }}, and{{ line_items }}to pull order-specific data - Ensure the correct email template type is selected (e.g., Order Confirmation) as variable availability depends on context
- Preview changes after updating the template
Best practice: Back up the original template code before making edits to allow easy reversion if needed.
A screenshot was shared showing example Liquid variable usage for email personalization.
2 Likes
It depends what you mean by “personalized to their order”.
One approach:
-
Decide what you want to personalize
-
Look up the Liquid documentation to see how to add that data (or condition, variable, etc): https://shopify.dev/docs/api/liquid/basics
-
Update the template then preview
It’s a good idea to backup your template before editing, copy / paste the code into a text file and save it, in case you want to revert at a later date.
Hi! To personalize emails using custom Liquid in Shopify, you can access order-specific info using Liquid variables like {{ customer.first_name }}, {{ order.name }}, {{ line_items }}, etc. Just make sure you’re using the correct email type (e.g., Order Confirmation) where those variables are available. !
