The difference between Shopify Analytics and google analytics is 50%

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Hello. I have a question about shopify analytics. We have Google Analytics in our store, which data is very different from shopify analytics. For example, this screenshot shows data from google analytics, where on the left is the date and on the right is the number of sessions.

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So is the data for any of these days in shopify analytics:

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As you can see, there is a big difference between the two analytics for February 23. Can you give an answer, what is the reason for such a big difference and how can it be fixed? So that the data from shopify analytics and google analytics would be approximately similar? Maybe there is some application or some customization?

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Hi Fide,

I read your post. It’s hard to say what is the exact issue with the info you provided. Can you please share more?

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As far as the data you shared, it is very likely to be caused by the analytical tracking methods of both platforms (Google and Shopify). Google Analytics relies on Javascript and cookies to track the analytics, while Shopify Analytics might have its own tracking mechanism.

So you can ensure that the Google Analytics tracking code is properly installed on your Shopify store.

Let us know if that was of any help to you.