What’s the most critical feature Shopify Plus should add to better support enterprise merchants?

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Hi all,

I’m curious, what’s one feature Shopify Plus should add to better support enterprise stores?

Would love to hear your thoughts and challenges.

Thanks!

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Hey @SamDTCSupport

Having worked with multiple enterprise-level brands on Shopify Plus, here’s one feature that I believe would massively improve the platform:

Unified Multi-Storefront Management with Centralized Controls

Right now, running multiple storefronts (different languages, currencies, regions, or even brand divisions) on Shopify Plus is possible — but painfully fragmented.

You have to:

  • Duplicate stores manually

  • Sync inventory across stores via third-party apps or APIs

  • Manage separate themes, codebases, and checkout experiences

  • Patch analytics across storefronts separately

  • Duplicate workflows in Shopify Flow, Launchpad, or Scripts

There’s no clean native solution to centrally manage:

  • Product catalog updates

  • Inventory synchronization

  • Content localization

  • Campaign rollouts (discounts, banners, automations, etc.)

  • SEO and hreflang implementation across regions

  • Team permissions and role-based access per storefront

For enterprise clients scaling globally, this adds complexity, dev time, and operational costs. This is a feature we see natively handled much better in Adobe Commerce or Salesforce Commerce Cloud — and it’s time Shopify caught up.

A Real Use Case:

One of our clients runs 5 different regional Shopify stores — each with overlapping but customized product offerings. Managing inventory manually and keeping content synced across each instance creates a ton of unnecessary work for both our dev team and their internal ops team.
With a centralized dashboard, this could be solved overnight.

Another Big Ask: Better User Role Management

For larger orgs with marketing, dev, ops, and support teams — the current access levels in Shopify Plus are just too basic. We need:

  • Role-based restrictions on specific sections (e.g., product vs. checkout)

  • Read-only access for auditors or finance

  • Editable permissions by store or subdomain

This would reduce accidental changes and improve workflow governance — something every serious enterprise needs.

Conclusion:
Shopify Plus is amazing when it comes to scalability, ecosystem, and ease of use — but enterprise-grade store management is still catching up. A unified multi-storefront dashboard and granular role-based access controls would be game-changers.

Would love to hear what features other partners or merchants are craving too!

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@SamDTCSupport

To enhance inventory, accounting, and supply chain management, Shopify Plus could offer built-in ERP integration with platforms such as SAP or NetSuite that are widely used.
This would also mean enterprise merchants would no longer have to rely on pricey custom integrations– improving the overall scalability and efficiency of their systems.