Hello Community,
I’ve been using Shopify’s analytics tools extensively and have found them to be incredibly valuable in understanding our store’s performance. However, there’s one specific metric I believe would be a great addition: Median Order Value.
While the Average Order Value (AOV) provides a general sense of the typical order size, it can sometimes be skewed by outliers, especially those rare high-value orders. For businesses like ours, where occasional large orders can significantly impact the AOV, the median order value would offer a more balanced and consistent insight into our regular transactions.
The median, as many of you might know, is the middle value in a list of numbers, which means it’s less affected by extreme values on either end of the spectrum. By having a report that shows the median order value, we can get a clearer picture of our typical order size without the distortion caused by those occasional high or low orders.
I wanted to reach out and see if:
- There’s already a solution or workaround within Shopify to obtain this metric?
- If not, how can we, as a community, recommend this as a report for Shopify to consider offering in the future?
I believe many store owners would benefit from this additional insight, and it would be a valuable tool for making more informed business decisions.
Thank you for taking the time to read my suggestion. I look forward to hearing your thoughts and any potential solutions or steps forward.
Warm regards,
-Jon (steelmantools.com, 212performance.com)