How to change the product slug from the Shopify store?

Technical Q&A

Topic summary

Core Issue:
Users want to change Shopify’s default /products/ URL slug to custom alternatives (e.g., /games/ or /properties/) to better match their store’s content and improve professionalism.

Initial Confusion:
One user suggested editing the URL handle in Search Engine Listing settings, but this only changes the product name portion of the URL, not the /products/ prefix itself.

Official Response:
Shopify staff confirmed that /products/, /collections/, and /collections/all are fixed system paths that cannot be redirected or modified, even with custom development work. This is documented in Shopify’s URL Redirects guidelines.

User Concerns:

  • Critical for non-English stores where “products” may not translate appropriately
  • Impacts professionalism (e.g., property platforms calling listings “products”)
  • May influence platform selection decisions

Current Status:
The limitation remains unresolved. One user shared a YouTube video claiming to show a workaround, but its validity is unconfirmed. Shopify indicated they would share the feedback with developers.

Summarized with AI on October 31. AI used: claude-sonnet-4-5-20250929.
1

Can someone please tell me how to change the product slug from the Shopify store to something else?

For example:

Here is my store link for example by default: https://www.example.com/products/my-product-name-goes-here

I wanted to get my URL like this: https://www.example.com/games/my-product-name-goes-here

I want to replace products slug with games. How is that possible? I can edit the code anything But I can’t find it anyway please tell me.

Thanks in advance.

2

Anyone who can help me?

3

You have to change the URL-Handle. For this, go to your Product. Scroll down to Search Engine Listing and click Edit. Edit URL as prefered. Done :white_check_mark:

2 Likes
4

I am looking to do the same. Any further advice on this from anyone?

Did you manage to find out if it was possible at all? I have a property platform, so want to change “/products/2-bedroom-cottage-in-cornwall” to “/properties/2-bedroom-cottage-in-cornwall”.

5

I’m afraid this doesn’t assist with the issue. He is not looking to change the product’s URL, but to change /products/ slug that comes before it.

6

Hi @JBMartin & @AndrewDaniel ,

Thank you for reaching out to the Community! I’m happy to provide some assistance with this request, to ensure it gets resolved.

To provide some insight, you cannot redirect URLs that use fixed Shopify paths. This includes /products, /collections, and /collections/all. To learn more about this, you can check out our URL Redirects documentation.

Please let me know if you have any other questions.

7

Thank you Blair. Just to confirm, is there absolutely no way this can be done? Even if I paid a technical developer to explore a way to set this up?

It could be a critical issue for me to decide whether to use Shopify. I am building a property auction platform (having built an art auction platform on Shopify previously). But it looks highly unprofessional if I am referring to properties as ‘products’. So unprofessional that I may need to use an alternative site builder.

8

Hi @JBMartin ,

Thanks for the prompt response!

You are correct. URLs that use fixed Shopify paths are not able to be redirected. While I can completely understand the impact, you can check out our URL Redirects documentation for more information. I will however, be sure to share this feedback with our Developers.

Please let me know if you have any other questions.

9

We can update product slug in our shopify store URL:

10

WHAT!? How can this be the case? I mean, not all stores in the world are “English”. I believe it would be non-beneficial for a German or Dutch store to have the slug **/products/**local-name-of-product.

There must be a solution?