Hello, we’ve been getting a lot of visitors to our site lately, but what we don’t fully understand is that the sales are very low. We do not know the general reasons for this. youtube mp4
Could our customers not understand our size charts?
Or there are different things that catch your attention. Thank you to those who will help.
@mp3indir Hello there, I have had a look at your store and here are a few suggestions I have that could help with the sales problems you are having
The social media accounts of the business should be linked at the bottom of the homepage. This would help customers to keep in touch with your store and its products more likely.
You should include a category for the latest arrivals on the homepage, as it tends to nab the attention of customers more easily.
You should explore new ways of attracting customers to make purchases and one idea I have in mind for you is the introduction of subscriptions. These subscriptions can be targeted specifically at all ranges of customers from the new comers to those who make recurrent purchases, all with the aim of rewarding their patronage and encouraging them to do more. For this, the Seal Subscriptions App is essential. This app would help assign these subscriptions automatically to the appropriate customers when they are making or about to make a purchase. What’s better is that you can try the app for free here https://apps.shopify.com/seal-subscriptions
Hi @mp3indir ,
This is Richard from PageFly - Landing Page Builder. I have just had a look at your store. Your store is quite simple. I have some suggestions for your Homepage for a better chance of gaining sales. May it help!
1. Simplify the navigation
The navigation menu on your website is comprehensive, which is great. However, it can be overwhelming for visitors who are new to your brand. Consider simplifying the navigation menu by grouping the products into broader categories that are easier to understand. Also, make sure that the navigation menu is easy to find and accessible from every page on your website.
2. Optimize the hero section & Use clear and compelling CTAs
The Hero section is the first thing that your visitors will see when they land on your website. The current Hero section looks good, but it could be better. Adding a more prominent call-to-action (CTA) button, such as “Shop Now” or “Explore Our Collections,” could encourage visitors to browse your products. Also, consider adding a high-quality image that showcases your products and reflects your brand’s personality.
3. Add a section about your brand story
A brand story helps customers understand more about your business and also helps your store look more professional. There are many ways to improve your content when you tell about your brand story, it’s also a good way to show the customer who you are, and what you are selling.
4. Add Testimonials - Customer Reviews
Besides, you can add blogs or reviews of your customer as testimonials. You can use third-party review apps such as Loox, Yotpo, or Judge.me, etc.
5. Always Highlight Core Product and Brand Features
You need to summarize and highlight core product and brand features, including key product details and attributes, free shipping available, and return policy information on your homepage, so that the customers can quickly evaluate not only a site’s product catalog, but also the brand’s policies, value proposition, and trustworthiness, from the homepage.
6. Improve the newsletter on your homepage
The newsletter signup form is currently at the bottom of the homepage, which may not be noticeable to visitors. Consider adding an incentive like a discount code or free shipping to encourage visitors to sign up.
You can refer to the picture below:
Furthermore, you can consider using a page builder app with a Shopify theme made for this niche to enhance your store appearance and increase mobile experience for customers. You can check out the following themes Blum, Sense, Dawn…
Hope all my suggestions will be helpful to you. Good luck and have a nice day!
Cheers!
Richard | PageFly
