cityinprague.cz
Topic summary
A store owner shared their website (cityinprague.cz) seeking design feedback. MooseDesk, a customer support app provider, offered three main recommendations:
Product Display Enhancement:
- Add hover functionality showing a second product image from different angles or contexts to increase engagement and time on page
Search & Navigation:
- Expand filter options beyond just availability and pricing to include attributes like scent, flavor, ingredients, and colors for easier product discovery
Footer Optimization:
- Add essential elements including copyright notice, privacy policy, terms of service links, and contact information
Additional Suggestion:
Implement a live chat widget (specifically promoting their MooseDesk app) to provide real-time customer support with features like auto-replies during off-hours.
The feedback emphasizes improving user experience to reduce friction and increase conversion rates. No response from the original poster yet regarding implementation.
Hi @cityinprague ,
Thanks for reaching out to the community. We are MooseDesk, a comprehensive Live Chat, FAQ & Helpdesk App designed to elevate your customer support experience.
Your app looks stunning and has quite enough information.However, if you want to make your current store even better, please check my recommendations below.
1. Add a second image on hover
A second image on hover allows your customers to see the product from different angles or in different contexts. For example, you can show the clothing item worn by a model or styled differently.
This can encourage users to interact with product images and keep visitors on the page longer, thus increasing the likelihood of purchase.
2. Enhance your filter search
A more intuitive filter search makes it easier for customers to find exactly what they’re looking for, thus reducing frustration. When customers can easily find products that match their specific criteria, they’re more likely to make a purchase
Besides availability and pricing, you can consider adding some other elements, such as scent, flavor, ingredient, colors, etc.
Take a look at this example:
3. Enhance the footer section
The footer is often overlooked, but it’s a valuable piece that can significantly enhance user experience and boost your website’s effectiveness. Some of the elements you can consider adding are:
- Copyright notice: Clearly state the copyright owner and year.
- Privacy policy link: Link to your detailed privacy policy.
- Terms of service link: Link to your terms and conditions.
- Contact information: Include your address, phone number, and email.
- Social media icons: Link to your social media profiles.
4. Add an FAQ page
A comprehensive FAQ page can significantly improve sales by addressing common customer concerns and streamlining the purchase process. You’re not just providing information but you’re actively addressing barriers to purchase, building trust, and creating a smoother shopping experience through the FAQs.
5. Add a live chat widget
Don’t overlook the importance of customer support for your new online store. Being available whenever customers need you the most can help drive more conversion to your store. You can consider adding live cha, which is a widget that pops up on your website.
It allows visitors to ask questions and get assistance directly from your team in real time.
I suggest exploring MooseDesk, a free Live Chat, FAQ & Helpdesk App. MooseDesk provides auto-reply features during non-business hours, a proactive help center, and a user-friendly widget layout, offering an effective solution to enhance customer support on your platform.
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As an expert/enthusiast in UX, I recommend implementing these changes to improve customer experience when scrolling through your store.
If this is helpful for you, please let me know by giving me a ‘LIKE’. If your question is answered please mark this as 'SOLUTION’.
Thank you for reading. Wish you a nice day ahead!
MooseDesk - All-in-one Shopify FAQ & Helpdesk App
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