Could u please confirm what day this will be available? It’s 8 weeks without any profits now for us.
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Also looking for this option to switch back. I have nothing against the one page checkout, but I believe the ability to pass parameters, such as shipping address, to the checkout.webUrl is broken. So I think it is really problematic for a lot of headless site.
I am waiting for the old checkout page. I have seen a 1% decline in my CVR, especially when nothing was changed. Hope @Mani_Fazeli and the team roll out this toggle feature soon so that, as a brand, we know our customer much and we should have the control. IMO people are more used to old checkout now, even amazon has same 3 page checkout plus not to forget we have better insights. Shopify should give us the option to choose between. Things are working different for different brands.
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While I’m glad the decision to be able to revert this change was made, I’ll be blunt about this - I don’t appreciate a third party making “optimizations” to my business on my behalf, especially with no option to revert the change (even though changes to my store’s funnel should not be made without my approval in the first place). You’re playing with your customers’ livelyhood. For me personally, my store’s conversion rate has dropped from ~3.5% to ~1.9% from the exact day the OPC went live.
With this in mind, I’m already looking into BigCommerce, Woocommerce and Magento as alternatives to Shopify. It will be costly in both time and money, but this will absolutely be the last time I give a third party free reign over my funnel. This “upgrade” is on track to bankrupt my business and frankly I don’t trust Shopify to learn anything from this experience.
Also, why has it been radio silence for nearly a week now on this topic? It’s the biggest sales season of the year, keep us updated and make this a priority please.
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Very well said Cashimir - I agree with you 1000%.
Can’t agree more. You cannot experiment all this during the best time of the year. Every business is different and we know our business better. You cannot generalise things for everyone. My conversion dropped from 3.9 to 2.4. Very hard to be profitable with higer cost of advertising.
Old 3 page checkout is live and is available for all the merchants.
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The option to choose between one-page and three-page checkout is now available to all merchants. To learn more, head over to the step by step guide.
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Thank you Mani. Much need. I switched to old 3 page checkout and I must say, there’s clear difference for me in just few minutes of switching. Thank you again
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yet we still do not have access to the one page checkout to even attempt to toggle between them. We are a plus client and have been refused access to it. Why?
Hi Mani,
Thank you so much for doing this. I changed back to the three-page checkout and I see improvement already overnight!
Hi
I am using empire theme on https://dreamzhub.in/
I set the one page checkout but its not working can any one help me how can i setup this .
Thanks in Advance
Regards,
Naveen
@Mani_Fazeli , Id really appreciate you checking in on our store, we switched over to the one page checkout on Dec 15th and sales/CVR dropped significantly, we have been at a 3-4.2% all of 2023 and spent mad money on CRO and tools to get the CRO to this. After switching to the one page the CRV dropped below a 1%, we reverted back to the 3 step checkout on Jan 17th, but I am not seeing anything moving in the right direction (slightly up today but we had an influencer go live usually the CTV hits a high 4% when this goes down, we are at a 1.3% currently. Just in case b/c this is what everyone asks: No traffic has not changed, no the site hasn’t changed, no to any changes done other than the one page checkout. We are a plus partner, and use Shopify for all our SMB’s for the last 10 years, I have never seen something this drastic occur with no idea what to do.
Would really appreciate a deep dive and a phone call on this as its murdering the business, which in turn can’t be helping you.
I’m in pretty much the same situation. Sales tanked immediately after the OPC went live, didn’t recover when 3PC reactivated. I have a bit of a theory regarding this, but haven’t been able to confirm it - could you please share what payment methods your store accepts? Mine is registered in a region when shop pay isn’t available and thus, I rely on Stripe & Paypal.
I delved deep into any and all relevant performance statistics 5 weeks pre and 5 weeks post the initial OPC launch and noticed some concerning issues with payment processing rather than funnel conversion rates. There were periods (weeks) where declined payments shot up by a huge margin, weeks where my regular Paypal & Stripe payment volume shares swinged wildly (and then resumed back to where they started from) etc, which got me thinking they might have screwed up their payment processor integrations when launching the OPC. My theory is - Shop Pay wasn’t influenced by these problems, but some if not all other processors were (or at least some of the bigger ones such as Stripe). Thus - we have a bunch of people saying it’s been a huge success for them (shop pay users) and a bunch of other people saying it’s been a nightmare (non-shop pay users).
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This is an interesting Theory, and we did see some issues with payment processors loading with the OPC, but thought that was lag. Now that I am thinking about it, we saw that way to many times to think of Lag. How could one roll something out like this with out buttoning it up, it feels slightly criminal, especially if this comes out to be true and Shop Pay was the only one working correctly. Have you found any work arounds to this?
We use all the processors we can, Paypal, Amazon Pay, Shop Pay, Amex, Visa, mastercard, you name it we have it on there (we also use country specific payment processors for international depending on what countries use).
Hi Mani,
I have reported this to the Shopify help center, and am waiting to hear from the team. When OPC was implemented, my checkout conversions dropped from 74% down to 30%. After we changed back to TPC, my conversions never recovered; they are hovering at about 54% to 57%, 20% lower than before.
Essentially, when I look at my Cart and Checkout processes, I am seeing the expected conversions go from Pages to Cart, and then from Cart to Checkout. Once I get to Checkout, we still haven’t recovered the number of conversions to complete transactions that we had before the OPC. This is what we saw:
The data shows that the rate at which checkouts were completed once they reached checkout was:
- January - October 2023: Ave 74%
- November 1-20, 2023: Ave 30%
- November 21-30: Excluded data because of Black Friday sale
- December 2023: Average 57% vs. Dec 2022 88%
- January 1-21: Average 54% vs. Jan 2023 74%
As you can see, the checkout rates didn’t revert to what they were before the OPC was launched. I’ve seen others on this forum make the same observation. Is this something that your team is looking at?
Thank you so much for your attention,
Michelle
The Color Concierge team
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Another question: Did the team ever find a Root Cause for the issues some shops were seeing for a reduction of Checkout conversions when the OPC was implemented? If so, I don’t really need to know what the change was, but if there was a change, does it mean that we can change to the OPC checkout now without issues?
Thank you,
Michelle
1 Like
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You may have had the same issue we had. We switched to 1 page checkout, then had to revert, as functions were enabled on our POS stores, and we had not known that this was pushed live a few weeks before we made the change. We reverted that same day, but our customer service department reported that customers were having issues paying for orders for a few days afterwards. Eventually shopify “resynced” our checkout and everything has been fine since. Maybe your customers are having the same problems, but just not telling you.