Update: The option to choose between one-page and three-page checkout is now available to all merchants. To learn more, head over to our Help Center for the step by step guide.
Hey everyone,
Mani here. I lead the checkout team. My team and I are grateful for your feedback about the one-page checkout. We’re listening, and here’s our perspective:
The one-page checkout was one of the most requested features in Shopify’s history. It was rigorously tested for several months before launch. In early access, over 250K merchants of all sizes tried it for themselves and gave their feedback. Since launch, millions of merchants, including large brands like Fashion Nova and Ruggable, have made the switch and are seeing great results. It’s faster and more intuitive, with a 4-second improvement in completion time on average. We’ve investigated every issue and support ticket submitted pretty rigorously. We only found issues impacting small groups of buyers and merchants, and addressed them pretty quickly. One-page checkout is the new default Shopify checkout, and the one we’ll focus our efforts on to keep optimizing it.
While the response has been very positive overall, we have heard from some merchants who want the option to choose. Going into your busiest season, you want to have control over your business, and you might not be ready to make this change to your checkout yet. We hear you, and we want to empower our merchants and set them up for success.
We will be giving all merchants the option to choose between the one-page and three-page checkout in the next week. You will see the layout options to toggle and preview in your online store editor, in the Checkout section of your Theme settings.
In the meantime, please thread any feedback below this post. We’re continuously improving checkout and welcome your input. If you’d like to share an issue or suspected bug, the more detail you give us (screenshots, customer complaints, browser errors, etc.), the more easily we can reproduce and solve it.
Thanks for the update! It’s genuinely impressive to see how Shopify is responding to merchant feedback. Personally, I’m a fan of the one-page checkout for its efficiency and simplicity. However, I’ve noticed quite a few comments in the forums where merchants express a preference for the traditional three-page style. It’s great to see Shopify acknowledging these diverse preferences and offering options that cater to different needs. Kudos to the team for being so attentive to the community’s feedback and for providing solutions that empower merchants to choose what works best for their stores.
Hey Mani, thanks for taking the time to explain this to everyone and for also giving us the option of choosing.
I’ve been using Shopify for the past 5 years and I would like to ask you a direct question. Why do we have to subscribe Shopify Plus ($2000) to have access to the checkout and be able to customize it entirely to fit our brands?
I honestly believe that subscribing to Shopify Plus doesn’t make any sense for small/mid sized brands but since the checkout is a crucial part of the customer’s journey for Commerce businesses, wouldn’t it make sense to make that feature available in cheaper plans?
The customer has to write down his address details and after that he has to choose about sending stuff again. It does not feel natural, it does feel like double? Why again? why did it not show the information I wanted (sending costs) at the first time I had to think about sending? (Customer does not know, that it is technical reason because shopify does not know country yet).
Why not printing down adress first and then asking for local pick up and sending and sending costs in one step?
Thanks for the update. To clarify, will the multi page checkout still be available after the BFCM? Or is this just a temporary option during BFCM and will be automatically reverted to one page after BFCM has passed?
Thank YOU. Our sales declined dramatically with one-page checkout. Please tell me this will be done this week before Black Friday? Can you share what day?
Thank you for feedback and the detailed write up. Your intuition about the delivery method selection followed by the specific shipping option selection potentially feeling redundant has merit.
We currently do this for the precise reasons you mentioned. We don’t want to force buyers to enter a delivery address if they intend to pick up an item. However, we do have improvements planned in this area to make it even more streamlined.
If you wish to discuss this further, I suggest taking the conversation to email. This will also help protect your privacy and security.
To proceed with the discussion, kindly reply to this response with the statement “Yes, I’d like to discuss this further.” I will follow up with you through the email address in your profile. Thank you!
We upgraded to Shopify Plus for one page checkout and then you guys introduced it to all. However, when we tested one-page checkout, our sales dropped dramatically which I emailed you and a bunch of other people at Shopify about. We then downgraded from Shopify Plus as there was no benefit. Once changing one-page checkout back to 3-page checkout, our sales went back to normal. Then we were forced to go to a one-page checkout and then our sales dropped dramatically again. By looking at all the comments on Twitter, this is not an anomaly and this should have been addressed quicker. I don’t know what’s wrong with the one page checkout, but it has a horrible conversion rate.
There is a current issue with Shopify removing the email when you enter a credit card that needs to be fixed. Happens on multiple browsers for us. If you want me to send you a screen recording I can. It’s causing customers to get frustrated and leave the checkout.
Thank you for your feedback and I am sorry to hear your experience with the one-page. As mentioned in @Mani_Fazeli 'spost, we don’t see any systemic issues. Overall the response to the one-page checkout has been very positive. But we are investigating each and every issue that comes in.
Could you please share the recording of the issue you are encountering with email being removed when entering the credit card? There is a recent regression introduced in the latest upgrade of Chrome that we are working on with Google to fix, but if you are encountering it across multiple browsers we would appreciate any recordings you might have.
If you prefer to share over email, let us know and I will reach out via email.
I have just tested and personally verified three issues with the OPC on fashion novas website. 1) After entering shipping address, a big warning message pops-up saying shipping options have changed 2) The shipping options presented are international, even though the address is domestic 3) When entering credit card details, the email at the top disappears In addition trying to do this will not create an abandon checkout in the shopify admin, even after pressing ‘pay now’
Once again I am bewildered by the lack of response from Shopify. Mani, you announced 6 days ago that “In the next week” we would be able to go back to 3 page checkout. We were all relieved and we all said thank you.
However, In that time, you have received half a dozen polite requests to inform as to which day we can expect this to be available. We are getting crickets. No response.
Wednesday has now come and gone. We are ALL trying to plan around Black Friday. I think we would already have this set in stone, planned out and be now getting ready to focus on our families and the holiday - but we can’t. Because we don’t know when this is rolling out. Those of us that have posted here on the message boards, and on reddit and on X and on discord, and on youtube and on every other forum are collectively holding our breath hoping WE can UNDO the past 4 to 10 weeks of no sales!
Why? Isn’t this something that was already in place just a little bit ago? Are there programmers feverishly typing away to make this change? Maybe it’s harder than it seems, but without communication - we truly don’t know. To us, it’s just flip a switch and let us get back to work.
I can tell you this much. If I told a customer on Friday “I’ll send your item out next week” and they emailed me on Monday and asked me when I was sending it out – I would answer them. I would not ignore them day after day after day. Let alone if their very livelihood depended on my answer a week before the most important sales days of the year!!
Tomorrow is Thursday. When are you enabling the 3 page checkout option to your customers?
