Why is my store getting more US traffic than Australia?

Hello,

I am just wondering why my store has more US traffic than Australia? Have I done something wrong in a setting? I am just so confused. Please help me understand or explain what I should be changing. Thanking You :slightly_smiling_face:

1 Like

Hi @Tershia ,

You worked or targeted on US keywords…

You need to change the targeted keywords, and keyword research according to the country.

Share the store URL so that I can check…

https://www.coastalcountryhomedecor.com.au

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Hello @Tershia ,

I’m Gina - Product Manager at flareAI. flareAI has helped Shopify stores generate $5+ million in sales from Google Search, on autopilot.

If it’s helpful to you, please let me know by giving it a like or marking it as a solution.

I would like to share a few suggestions while going through your question.

Are you currently running any ads or campaigns that target US customers? You have to focus on the website content/keywords to attract US customers.

I have taken a look at your store. Mainly I noticed is the website content quality is not up to mark.

Add more detailed product description in product pages.

The product description should provide visitors with important information about the features and benefits of the product so they are motivated to buy.

It’s incredibly important to make sure that you know how to use keywords in your content correctly so that your content has a better chance of being found, indexed, and ranked. Put your keywords in the page title, meta description, image description and alt tags, headers and titles, and product description.

Add more specific product titles/URL in product pages.
Creating the perfect SEO product title/url can help the search engine understand exactly what it is you are selling and drive more traffic to your site. So try to keep the product title/url unique and more specific.

As you can see in the below product, the title does not tell what kind of ornament it is. You have to add very specific keywords like Xmas, tree etc.

When your customers search on Google, your product can be found only if Google has indexed the page. Your customers trust Google Search more than Ads. Let flareAI help to get your products found on Google, the world’s largest FREE eCommerce service. Sit back, relax.

If you found the answer helpful consider supporting the Shopify Community by giving it a Like + Accept the solution.

Happy selling!
flareAI

1 Like

Hello,

Yes, I do run ads and I was including the US but of late I haven’t, to see if it makes a difference. We do ship to the US, so I do need to include them but I have majority US visitors than Australia.?