I opened a Shopify store about two months ago. Www.brewsbunkers.com
I have ran ads on Facebook, Instagram and TikTok, including giving away a $600 putter. These have gained very few followers, as well as zero in sales on my site. At this point I’ve hired someone to help with SEO on Upwork, and while traffic has slightly increased, I still have zero sales.
What do I need to do?! Please!
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Hi @BrewsnBunkers
Welcome to community channel & thank you for posting your issue.
I’ve just fast checked your site so I will list some point need to take a look:
- The Checkout button on cart notification seem hidden the text, same with cart count number item
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The color on your store seem not attractive (only black & white color)
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The header seem too height, need to reduce the height a bit
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The product image seem not good, it’s not center alignment
From the list points above you can consider to update.
For more attractive you should add some bundle discounts to customers can see if they buy 2 or 3 items will get more sale,…
If you want do like this, you can consider my app: BiDeal Bundle Volume Discounts - it’s free & easy to setup. Let me know if you need any assistance, I’m looking forward your feedback
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Hello @BrewsnBunkers
I took a look at your site—your branding’s solid and the niche is cool, but one thing that really stands out is the lack of reviews.
Right now, new visitors land on your product pages and get no social proof, which kills trust, especially in a market like golf gear where people want to know if it’s legit before spending. If you keep spending money for traffic without able to convert them with trust, you’re losing money.
I’d strongly recommend adding product reviews as your next step. You can use something like Kudosi Reviews, which lets you pull in quality reviews from Amazon, AliExpress, Temu and more even if you haven’t had any purchase. It supports photo reviews, star ratings, and customer feedback—basically all the signals shoppers need to feel confident about buying.
Also, make sure your product pages clearly show value (benefits, not just specs), and check your mobile speed—it loads a bit slow, which might be hurting conversions too. Hang in there—your niche has potential. Just need to build trust and make it easier for visitors to believe in the product.
2 Likes
Hi @BrewsnBunkers . Thanks for sharing your store. It’s clear you’ve been working hard to get it off the ground with ad campaigns and SEO efforts.
However, based on where things stand, I believe the issue isn’t with your traffic source, but it’s what customers see once they land on your store.
Right now, your store critically lacks the visual trust and brand experience that makes people feel confident enough to buy. From the homepage to product pages, it lacks strong brand message, trust-building elements and the whole feel generic and unfinished to some extent.
The focus now shouldn’t be more ads or bet big on SEO as those only bring people in, not conversion. I believe that if your store have a more cohesive, professional design, you will have real chance to convert your traffic from ads or SEO.
Side note: If you want an easy first step with product images, I’d suggest using the DECO Product Labels & Badges app. It helps highlight bestsellers, low-stock items, or anything like staff picks with visual labels/badges that catch the eyes and guide the shoppers better, especially helpful if you’re gonna try to drive cold traffic from various sources.
Also, feel free to check out our SearchPie SEO app. It’s an all-in-one tool designed specifically for Shopify stores’ SEO improvement, like optimizing meta tags, image alt text, site speed, helping in Google Search Console practices, and many more.
You’re clearly putting in the effort and now it’s just time for your store design to do the same. Good luck! 
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Hi, I’m Wayne from Akohub. We have been working with many brands to run online stores. After viewing your website, I believe our expertise could add value to your business.
First I would recommend improving your store’s homepage to make a stronger first impression. Consider adding a clear hero section with a compelling image or video and a prominent CTA button can guide visitors toward what you want them to look for. A more comprehensive and visually appealing storefront layout can also build trust and make it easier for visitors to navigate your site. You can try using a page builder like PageFly, which is designed to help Shopify store owners create professional, high-converting pages without needing to code.
Alongside improving your store’s design, combining your current ad strategy with retargeting campaigns can be a game-changer. It will help reconnect with people who have already visited your site or engaged with your ads but didn’t buy yet. By showing them tailored ads across Facebook, Instagram, and Google, remind them of your products and encourage them to come back and complete their purchase. This approach often leads to a much higher conversion rate because it targets warm leads who’ve already shown interest.
To make launching and managing retargeting campaigns easier, I recommend checking out our Ako Marketing App. It simplifies setting up retargeting ads across multiple social platforms and can help get the most out of your ad budget. Combining a stronger storefront with smart retargeting could help turn your traffic and followers into paying customers.
Best wishes! If you have any more questions or need a free professional consultation, feel free to let us know! Don’t forget to like and mark it as a solution if you find this helpful.
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Hi @BrewsnBunkers
To better know your store status and give you some practical suggestions to boost your sales, I have googled your website, and here is what I found below:
- Your store has no Favicon in search results. It is suggested to add one, and you can directly add it by accessing the Shopify admin page-Customized-Theme settings- Logo/Favicon option to finish this. Favicons can help users quickly identify your website among a sea of open tabs. Plus, they make it easy for users to find your website easily in their browser history.
- I notice your website has multiple nice product images, but none of them display in search results. You can consider using Structured Data to make your search results rich. Also, with the help of structured data, you can change your store name from brewsbunkers.com to your brand name, which is more helpful to get more conversions and traffic.
- Do your best to further optimize your page meta description contents, which refers to On-Page SEO, as I can still see some search results not displaying the meta description contents fully. It is better to keep the length of the meta description within 150 characters as it will be beneficial for the performance when users search in Google.
Lastly, please pay more attention to the performance of store especially in search results and if your users prefer to access store via search engines, this matters a lot also. By the way, you can also consider doing a thorough SEO examination on the website and get more details about store current SEO situation. Hope my feedback raised here can gain more traffic for your store. Thank you!
Hi @BrewsnBunkers ! It’s Nick here from BON Loyalty, the essential loyalty app for Shopify businesses.
I’ve had a look at your website. It has a good brand visual with clear images, a decent layout, and simple navigation. However, I would like to pinpoint several improvements that you might apply to increase traffic to your website as well as your conversion rate.
1. More Appealing Hero Banner Section
Currently, your hero banner section lacks visual appeal and a strong call-to-action to attract people to explore your website. Your hero banner section is your calling card; it shows new customers a clear picture of what you are selling and encourages them to take action.
Recommendation:
Change your hero banner to a product-oriented image and add a clear call-to-action such as “Shop Now.”
- Make your header and announcement bar sticky: Implementing a sticky header and an announcement bar on your website can significantly improve user experience and encourage conversions.
2. Ads optimization
Even if you are running Facebook Ads, Google Ads, and have optimized SEO, there are several reasons why your traffic might not be increasing. Here are some factors to consider:
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Audience Segmentation: Make sure you are targeting the right audience for your products. If you’re running ads but targeting too broad an audience, your ads may not reach the people most likely to convert.
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Facebook Ads Optimization: Double-check if you’ve set up your audience based on interests, demographics, and lookalike audiences based on your existing customers. Try narrowing your audience to refine results.
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Google Ads Keywords: Make sure you are targeting the right keywords, focusing on long-tail keywords that your ideal customers are searching for. If competition is high for your keywords, consider adjusting your bidding strategy.
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Low quality traffic: Make sure the ads and keywords are highly relevant to your website’s content. Mismatched ads and landing pages can result in low-quality traffic (users who don’t convert).
3. SEO Optimization
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Backlink Strategy: Quality backlinks play a huge role in SEO rankings. Are you building links from reputable websites in your niche? Consider reaching out to influencers or bloggers for guest posts or collaborations.
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Content Marketing: Regularly update your website with fresh, valuable content. Blog posts, tutorials, case studies, or behind-the-scenes content can improve your SEO and increase traffic. Google values authoritative content that answers users’ queries.
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Technical SEO: Ensure your site is free from technical issues like broken links, duplicate content, or missing meta tags. Using a tool like Ahrefs or SEMrush can help identify technical SEO issues.
I truly hope these suggestions can help enhance your store’s overall performance and take it to the next level. I believe with these improvements, you’ll see a positive impact on both traffic and conversions. Best of luck with your business—I’m excited to see it thrive and grow. If you ever need any further assistance or advice, feel free to reach out!
I can feel your frustration! After reviewing brewsbunkers.com, there are several critical issues preventing conversions that need immediate attention.
Major Problems Killing Sales:
- Terrible Site Performance: Your LCP (Largest Contentful Paint) is extremely poor across all pages, with slow loading times that drive customers away before they can even see your products. This is a conversion killer.
- Poor Image Quality: Your homepage banner is blurry and unprofessional, immediately hurting credibility with golf enthusiasts who expect quality.
- Homepage Design Issues: Your product cards are oversized (taking up half the screen width), making browsing awkward. Your homepage only has a blurry banner, scrolling text, and just 4 products - it looks incomplete and unprofessional.
- Minimal Content: No blog content means you’re missing organic traffic opportunities. Golf content could attract serious golfers searching for tips, reviews, and advice.
- Marketing Strategy: Instead of expensive giveaways that attract freebie seekers, try sales and discounts that actually drive purchases. Most people don’t expect to win giveaways anyway.
Critical Fixes Needed:
Fix the site speed issues first - they’re your biggest problem. Optimize images and improve the homepage layout with proper product grid sizing. Add comprehensive content and trust-building elements.
Tapita: SEO Optimizer & Speed offers a comprehensive free plan help optimize images, improve loading speeds, and also provide services to resolve LCP issue. Tapita: AI Theme Section Store is completely free and can help build a proper homepage. Tapita AI SEO Blog Builder is 100% free for creating golf content that attracts real customers.
Your traffic efforts are wasted if the site can’t convert - fix these technical issues first!
Tapita Team