How can I boost sales with popups?

[Cora007]

Hi Everyone,

Recent i have started my Shopify store. How do i Increase sales through popup?

or is their any option to increase my store sales!

[Softsofy]

Hi,

Please share your store URL.

Thank you

[Andrew_8]

Hi @Cora007 ,

Congratulations on getting your store launched! There are plenty of ways to help you with increasing store sales. We have a Conversion Rate Optimization Starter Guide for 2022 that will help, we have a guide on How to Get Your First Sale in 30 Days, we’ve also got this great Buyer Trust 101 guide to help you ensure your store is as trustworthy looking as possible.

However, ultimately, your store’s success is dependent on what it is you’re selling, why you’re selling it, how you’re selling it, and to whom. Can you tell me what your product line is and what your mission statement is, please?

Better yet, can you share your store URL with me please so that I can provide you with more tailored feedback in order to help your brand be the best it can be?

[Patrick025]

Hi Cora,

Try specific exit-intent pop-ups to prevent bounce rates and drive more action. Promote your latest deals and sales before Black Friday and Cyber Monday. Create urgency using limited-time offers. And provide free shipping to the first 50 sales to further induce urgency and drive sales.

While the average conversion rate for pop-ups is 3.09%, the top pop-ups have almost 10% conversion rates. Of those top-performing pop-ups, 92% of them have pop-ups that display after 4 seconds.

Here are the best Popup apps that we discovered on shopify:

1.Privy

Privy is one of the top email marketing popup apps to use on Shopify. The app is compelling and offers tons of functions. Using Privy you can build and display popups based on set parameters. While tailored towards email marketing, the app can be used for other engagement purposes. Privy can even be used to send customized emails to web site visitors. These emails can be used for abandoned carts, newsletters, or for sale information.

2.Popper

It is a pop-up app that allows Shopify merchants to collect emails and increase subscribers by 500% and sales by 35% instantly. The best part is its Free but still provides 11 different unique and stylish popup templates to chose from.
All pop-up templates are customizable, and they can integrate with Klaviyo and Mailchimp. You can choose templates based on your store goals and objectives.
Popper can be used for variety of purposes right from creating a mailing list, avoiding shopping cart abandonment, promoting discount codes & sales, subscribing to newsletters and many more.

[ReturnPrime]

Here are a few examples you can refer to :

Urgency sales. Just ask the headphones manufacturer, UltimatePods, who came up with a brilliant way to boost sales at the beginning of the year by using the Super Bowl.

What we love:

• UltimatePods used the Super Bowl, the most-watched sporting event in the United States, as an opportunity to highlight seasonal offers and drive sales.
• The Super Bowl’s popularity in the US and around the world, allowed them to use the event as part of their marketing strategy. It means they could organically become part of Super Bowl conversations.
• The attention-grabbing imagery is hard to forget. Everything about the advertisement leaves an impression.
• The “60% off” immediately captures your attention. Visitors know when they click the call-to-action, they can save big. And, you know what? They’ll probably click.

Who sees this popup and when:

The Super Bowl is popular across all segments of the population, so UltimatePods targeted all visitors with the popup who browsed the page for 10 seconds or more.

They were careful not to disrupt their customers’ shopping experience, so UltimatePods made this an exit-intent popup. Targeted visitors would see the popup just before they tried to leave the website—great strategy.

2. Tapestry Girls

Tapestry Girls also used urgency to drive sales. Instead of using a specific event like the Super Bowl, they gave all customers who finalized their order within 15 minutes a 10% discount.

Customers who clicked “Get my 10% off” were shown a nanobar at the bottom of the webpage showing the promo code for their discount.

What we love:

• The countdown timer uses the power of FOMO (Fear of Missing Out) to encourage customers to finalize their purchases. It is an effective way to reduce cart abandonment and has helped companies boost sales by as much as 330% or more.
• The wording of the “No, thanks…” opt-out reminds visitors that they have two choices–buy now or pay full price.
• The nanobar at the top of the website is a non-intrusive way to remind customers that they have a great discount available, without interrupting their shopping experience.
• The popup and nanobar are consistent with Tapestry Girls’ brand. Not only do they match the theme of the website, but they look fantastic.

Who sees this popup and when:

Tapestry Girls used this popup to target first-time customers with at least one product in their cart. Since they wanted to reduce cart abandonments, Tapestry Girls made it an exit-intent popup and showed it to visitors just before they left.

If you’re wondering how the campaign went–Very well! The popup and nanobar helped Tapestry Girls increase first-time customer conversions by 50%.

3. Tiny Beast Designs

Tiny Beast Designs needed a solution that increased sales by targeting curious visitors who browsed their inventory.

With the help of OptiMonk, they created personalized popups persuading potential shoppers to complete their orders.

What we love:

• It’s personalized. Everyone that receives a popup is given a message accompanied by an image of a select product they viewed. This reminds customers of the item they were interested in buying.
• They used OptiMonk’s Dynamic Product Recommendation to automatically select the last product the visitor viewed in the popup message.
• Visitors receive a discount, further motivating them to complete their purchase.
• Spoiler alert: It works! The conversion rate of this popup was a jaw-dropping 30.56%.

Who sees this popup and when:

This popup notification needs to be relevant. Otherwise, it won’t work and you could end up annoying visitors who would actually benefit from it.

That’s why Tiny Beast Designs only targets returning visitors, and they use a welcome popup to target them as soon as their customers land on the site.

4. BlendJet

If you want to increase sales, make your advertisements relevant. That’s what health and wellness company, BlendJet, did when they delivered targeted popups to their Canadian visitors for an exclusive Valentine’s Day sale.

What we love:

• It’s super personalized. BlendJet targets visitors based on their geolocation, presenting them with a friendly welcome message based on their location.
• Offering a 10% discount to new users is an excellent way to turn visitors into customers.
• Not only do they offer free shipping, but they mentioned it in the popup too. Nearly 90% of customers will make an online purchase if there’s free shipping, so advertising is an excellent way to drive sales.

Who sees this popup and when:

BlendJet doesn’t target everyone with this popup, just new visitors. They also wait until the visitor has been on their website for 15 seconds before delivering the message.

This is an awesome strategy for engaging prospective customers—without overwhelming them with messages right away.

5. WeAreFeel

WeAreFeel is a health and wellness company that specializes in supplements that promote a happier, healthier lifestyle.

When WeAreFeel wanted to optimize their financial health, they turned to OptiMonk for help with creating an effective popup campaign.

What we love:

• First off, this popup looks great. Its color scheme fits with the website’s theme, and the pictures of happy customers draw your attention while adding a feel-good element to the opt-in form.
• We really love how WeAreFeel used one popup to increase mailing list subscribers and target first-time buyers with a 50% off discount.
• The popup is a great example of how to monetize first-time visitors.

Who sees this popup and when:

WeAreFeel ensured their popups were as relevant as possible by only targeting visitors who aren’t subscribers.

They also choose to make it an exit-intent popup, appearing when targeted visitors try to leave the site. That way, they could persuade visitors to convert and take advantage of the disc

[Krishnandwana]

Congrats on starting your store. Yes, popups can help boost sales if used right. You can try:

• Welcome discount popups for new visitors
• Exit-intent popups to reduce drop-offs
• Cart abandonment reminders
• Location-based offers

Apps like ConvertBoost or Privy can help set these up easily. Let me know if you need help getting started.

[lolae320]

Well done on opening your store! Sure, popups can help you scale as a business owner. With tools like Poptin, you can create eye-catching popups that capture visitors’ attention, offering discounts, collecting emails for future marketing, or showing product recommendations based on user behavior. The key is to make your popup helpful and timely, not annoying. For example, exit-intent popups can catch visitors before they leave and offer a special deal to encourage purchase. Besides popups, also consider optimizing your product pages, improving site speed, and running targeted ads to increase sales. Hope this helps!

[namphan]

Hi,

You can use popup apps for email collection, promotions, upsells to do this. Refer link

Besides using pop-ups, it’s also important to build strategies that bring customers back after their first purchase. This not only helps strengthen customer loyalty but also maximizes your sales potential in the long run. You can refer to related apps, for example UpPromote.

With UpPromote, you can take advantage of the ‘Customers Post-Purchase’ feature to turn your signed-up customers into affiliates. It’s a great way to transform loyal buyers into your most powerful brand ambassadors — helping you boost trust and, of course, increase sales.