How can I improve visits and sales for my online store?

  • Hallo everyone, our store is finished and we will need feedback.

Any advice to increase both visits and sales is welcome.

https://histerical.myshopify.com/

Thank you all

Hey @Hysterical

Hope you doing well

your website looks cool but I have some suggetions

  1. your logo is quite large it is making header look huge which is hiding majority of you page and products as well, so try cropping it.

  2. Try making your logo background transparent, you can visit website like https://www.pixelcut.ai/ which will help you make background transparent, but first crop your logo.

  3. Add favicon to your website, you can visit https://favicon.io/ to convert your logo into favicon from this website. this below screenshot called favicon

  1. Use mega-menu instead of burger menu bar on desktop view take example from https://www.aachho.com/ they have quite the best conversion rate as a fashion store.

5.In collection page try adding image to all your collection because it looks quite ununiform

  1. Also you can visit this website and try fixing the problem listed below

https://pagespeed.web.dev/analysis/https-histerical-myshopify-com/8kc6abn0zh?form_factor=desktop

Please take my pointer as positive rather than negative review

Also if need with any help I will be here don’t hesitate.

Hopefully, it will help you. If yes then Please don’t forget to hit Like and Mark it as the solution!

1 Like

Sticky header is recommended, as it makes it easy for the user to directly jump to the menu at any point of time while they are navigating through the Site. Other significant observations for store optimization are as follows:

  1. The default search landing page is a bit off, I mean it’s empty. You can show products on that page as well by simply updating the default search on the website with different search solutions.
  2. You should add terms and conditions and FAQs if any, again these also help in building search engine content.
  3. Make sure your social media pages open at the new tab instead of the same tab. This will ensure your customers stay on your website while looking at your social presence.
  4. You can add Sitemap on the site footer, again these also help in building search engine content.
  5. Finally, I would also recommend you to try Sparq product filters and search to replace the default search on your store, this app allows advanced custom tag product filters for collection pages, synonyms, spelling correction, and other such features. Visitors with the search are high-intent users and their conversion rate is higher than normal users. Check out the features live here.

I hope you find these suggestions helpful in enhancing your store’s performance and providing an improved experience for your customers.

Best
Neha - Shopify Partner