How can I increase conversion rates on my print on demand store?

Hello all,

Please i set up the print on demand store myself. i am struggling to convert traffic to sales. may i please ask for feedback and also suggestions on how to improve and get people to my store. thanks

https://lov2love.myshopify.com/

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I did post advertising on Facebook and instagram but nothing else to get those sales

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September 5th i started building the page with the intention to sell jewellery on demand and i decided to add a clothing as well.

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No

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Hi @ritzy4343 ,

This is Richard from the PageFly Landing Page Builder. Congrats on launching your new store, you have some very unique product listings there. I have just had a look at it and come up with some suggestions for a better chance of gaining sales.

Style your CTA to be prominent

You may have heard about this somewhere else but it’s just too important not to repeat. Currently, your CTAs don’t seem to have a clear purpose or eye-catching design.

To create a stunning CTA, start with turning it into a button with effective, inviting text. I understand that you have variants to your products so the current text is “Choose options”, but my advice is to handle variants in the next step in the shopping journey or just on the Product page.

Take a look at this site with a good implementation of CTAs. As you can see, their text “Get the book for $9.99” is self-explanatory. It also has unique styling (the position, large size, eye-catching color) that clearly distinguishes it as the page’s primary button.

Create the FOMO effect

In case you don’t know, FOMO stands for “Fear Of Missing Out” which is a powerful effect urging buyers to take action. You can check the guide here for the statistics and detailed strategies.

At its core, if something is not scarce, then it is not desired or valued that much. There are 2 types of scarcity:

  • Quantity-related (for example, 2 seats left at this price): when something is in low stock.
  • Time-related scarcity (for example, last day to buy): when it is a limited-time offer.

Using quantity countdowns, limited editions, timer countdowns, etc. are good ways to boost sales. Don’t forget to be specific and believable. Check out how this store applies scarcity with a flash sale:

Have a strategy for social proof

Skeptical consumers seek evidence from unbiased third parties to back their buying decisions. This is where social proof comes into play. In the modern world where optimization is gradually becoming a phenomenon, social proof has become a decisive element.

Take this user reviews section implementation as an example. They include user-submitted photos to provide the “dirt”, the realistic depiction of products rather than just studio shoots.

Regarding the current sales status, you can focus on just one for several products and apply my suggestions all in combination. In final words, besides building attractive and powerful pages, you should spend more time on marketing strategies.

Let me know if you have any questions!

Good luck and have a nice day.

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Hello @ritzy4343 ,

This is flareAI: your Fully Automated Free Sales Machine. I hope you’re having a good day. We are helping Shopify Merchants grow their store presence in Google and other major sales channels and generate sales of $5 million in sales from Google Search, on autopilot. I truly hope my suggestions will help you with the best solution.

  1. Add sections like ‘New Arrivals’, ‘Hot Sellers’ to help keep customers updated on new products and give exposure to new collections.
  2. Adding product reviews help build trust and loyalty, and most of the consumers will look for feedback before making a purchase decision.
  3. Display store’s contact info like phone number, email address, and office address in the Contact Us page.
  4. You can add testimonials on the home page to make the store look more professional. Testimonials allow your satisfied customers to step forward and address the questions and objections that fill the minds of your prospective buyers for you.
  5. Add social media for the store to increase the traffic
  6. Discounts and limited-time offers will help to increase sales.
  7. Add unique title and content for your sites.

  1. Make About Us more personal, likable, and believable so that, your prospects are more likely to be comfortable buying from you.
  2. Add more specific product title/url in product pages.
    Creating the perfect SEO product title/url can help the search engine understand exactly what it is you are selling and drive more traffic to your site. So try to keep the product title/url unique and more specific.
  3. Add more filters in collection pages to help your visitors narrow in on the specific product they’re looking for and find products they might be interested in based on certain features (e.g. size, color, category)
  4. Showing your average rating gives your shoppers quick information to make purchase decisions. Average ratings provide you with feedback on popular and unpopular products that you can use to make changes.
  5. Add sticky header
    Adding sticky header allow users to quickly access the navigation, search, and utility-navigation elements without scrolling up to the top of the page. They increase the discoverability of the elements in the header and the chance that users will take advantage of them.
  6. Add Blogging in the store
    Blogging is an amazing way to drive traffic to your website and increase your SEO. The more your blog, the more content the search engines have to crawl and index. This means they can easily recognize that your site is a resource of information for people to access.

  1. Add Buy Now button which will simplify the purchasing process for consumers, improving their customer experience.

For getting better conversions, make sure your store products are Found on Google. When your customers search on Google, your product can be found only if Google has indexed the page. Note that once a URL gets indexed, customers will start finding your store through organic searches, you will start getting order conversions for virtually zero cost. Making it sustainable business growth. flareAI helps to get your new products found on Google. flareAI works every day for you. Get sales from Google and 20+ world’s largest free sales channels, Single click start!

Hope this was helpful! Cheers!

Gina
flareAI

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Process takes time dear

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