Hi there!
I created a store on shopify about 5 months ago about hair products, although I have some views on the site (about 100 views per day), I can’t complete a sale.
Can anyone see my store and give me a feedback of something I can improve in terms of people coming in and buying?
Thanks!
Welcome to the Shopify community.
Hope you are doing well. Here are a few suggestions.
Logo: You should need a proper logo to represent your brand. It should communicate your brand’s message, values, and identity. It should be simple, distinctive, and memorable.
Logo Size: It’s important to note that your logo does not need to be exactly 410 pixels wide by 205px high.
Front Images: Use good quality featured and right dimension banner images with call-to-action buttons to captivate user attention. It should be resized images for mobile screens.
Please read these blogs:
https://www.oscprofessionals.com/blog/shopify-image-sizes-the-ultimate-guide/
Images should be in the best format.
https://www.oscprofessionals.com/blog/how-to-specify-image-dimensions-for-shopify-images/
Homepage: Homepage designs guide your visitors around your website. To engage visitors you need to work on the homepage layout design.
Include trust indicators on the homepage. Homepage content should be strategically decided. You can add a ‘Call to action banner’ ‘New arrivals’, ‘Top selling products, Most popular collection, announcement bar, Today’s deals, and offers, etc on the homepage to engage users.
Your store should be clear navigation. The store should have easy to access the shopping cart.
Add Blog: You know creating/adding blogs gives you a great way to generate fresh content on a website and provide a catalyst for email marketing, and social media promotion to drive search traffic to your website.
Blogs build trust with your customers and improve shopify SEO ranking. Blogs can boost sales.
Trust Signals: Show off trust signals and customer testimonials to boost conversion. Customer testimonials and trust Signals build customers’ trust and help customers to feel more secure in their buying decision.
Improve SEO, links, usability, and performance score to increase conversion & sales (Your page could be better)
Check your store with the Page insight tool to get the score. because the low mobile score can kill the website traffic and lose revenue. optimizing a Shopify site for high page load speed is a major priority.
Check this link for speed optimization of shopify store 
https://www.oscprofessionals.com/blog/shopify-speed-optimization-guide/
https://www.oscprofessionals.com/blog/shopify-speed-optimization-step-by-step-guide/
Compare your store with your competitors. Also compare your product price with others. Also check the shipping cost you are offering.
Google Search Console :
Is your website exist on the search result page? (Your brand name). If yes then it’s good to see, google is indexing and the user will reach you easily. Unless your store is completely invisible.
If you are not using the Google Search Console yet, set it up now. Google Search Console report will let you know if your pages are indexed or not at all. If none of your pages can be found by Google, then it may have an issue, as this means no organic traffic at all. And No traffic means no Conversion.
Refer these blogs to get more knowledge about Conversion :
https://www.oscprofessionals.com/blog/improving-e-commerce-conversion-rate-in-shopify-store/
You need to focus on the following points…
Hope these points will help you! We will share with you a free audit report of your store If you wish!
Visit our website to get more information :
Hi Mystic Mermaid Team.
I check your website https://mmermaid.com, The design texture is lovely, Great job, and congratulations. I like the fact that you also support multi-currency.
I was unable to place a test order, I think you may have not enabled shipping as I used both my USA and Canada address and could not get shipping charges. and will not let me proceed,
Attach for your perusal
Except you believe you don’t ship to USA and Canada addresses. in either case, You need to get your tech team or call Shopify to help you launch your store.
I always recommend to all our clients you must always add your products to Bings and google Merchant center. this way you can get free searches without paying for ads and or ads if you choose to pay for them. Shopify has made it very easy with this Google channel app ( You can search and install it in the app store very straightforwardly).
I’m not sure which Shopify paid Plan you are using but if it allows you then you can also add our Live shipping cost calculator, this will also help with showing you shoppers’ real-time estimated Delivery Dates on every order. As you may already know our website also supports discounted shipping labels from USPS, UPS, Canada Post, CanPar, Purolator, and much more.
Let us know if you have any questions or if you want me to recheck once the above recommendations are applied.
Remember the more you sell, the more you ship which is mutually beneficial to us, so yes, I work for you.
Regards
Kelvin. O
Thanks a lot for your time! Really appreciated your insight!
Anyway i don’t know why you couldn’t proceed with the checkout. I tested right now with a canada and USA address and it went ok. Do you know what it could be? I will send you an attachment below:
HI MysticMermaid Team
Yay, Now it works fine for me, Great Job
I have also run a test order and it was successful in reaching the ‘ShopPay’ payment method, as you can see in my Picture below says the card was declined, for test purposes, this is good. Now it’s reasonable to say your website can receive orders.
Remember to add the Google channel app I mention earlier, the should also be one for socials like FB and IG. We need all options for sales exposures.
The next steps will be SEO, Backlink building, Referral programs ETC, we can talk about this once we get there.
when you have any orders for shipping, head to our website to print Pre-negotiated shipping labels and rates from Canada Post, USPS, UPS, CanPar, Purolator, and much more. We negotiated the best rates for you – up to 76% off.
We offer all New Customers up to $200 in shipping credit
Get a complimentary New Customers deposit matched Offer of up to $200 shipping credit. Approx. 50 shipments* plus 10 AIR MILES on SIGN UP. Only at http://shipvista.com
Welcome to the world of entrepreneurship
Regards
Kelvin. O
