How to email / text Discount Code to a customer who made his first purchase

Store Design
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1

Hi,

We like to give a 10% discount to a customer who already completed the first purchase.

Hope we can create a discount in the Discounts section of Shopify.

Is it possible to show the discount code as a Pop Up / on Screen on the Thank you Page?

How can we send an email / text message with the same discount code?

Thanks,

2

Hey @paulson1 ,

Offering a 10% discount to customers who have completed their first purchase is an excellent strategy to encourage repeat business. Here’s how you can implement this in Shopify:

  1. Create a Discount Code:

-In your Shopify admin panel, navigate to Discounts and click on Create discount.

-Choose Discount code and enter a memorable code, such as WELCOME10.

-Set the discount type to Percentage and specify 10%.

-Under Applies to , select Entire order.

-In the Customer eligibility section, choose Specific customer segments and select the segment that includes first-time purchasers.

-Define the Usage Limits and Active dates as per your preference.

-Save the discount.

  1. Display the Discount Code on the Thank You Page:

To show the discount code directly on the Thank You page:

-Go to Settings in your Shopify admin, then select Checkout.

-Scroll down to the Order status page section.

-In the Additional scripts box, you can add custom HTML or JavaScript to display the discount code. For example:


  ## Thank You for Your Purchase!
  

As a token of our appreciation, here's a 10% discount on your next order:

  ### Use Code: WELCOME10

Save your changes.

By implementing these steps, you can effectively encourage repeat purchases and build stronger relationships with your customers.

If I was able to help you, please don’t forget to Like and mark it as the Solution!
Best Regard,
Rajat Sharma

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3

Thank you for the solution.

This discount code will be displayed to everyone.

We want to display the discount code only to first time customers.

I was wondering how we can modify the code to identify the logged in user is a first time buyer.

Thanks

4

Hey @paulson1 ,

To display the discount code only to first-time customers on the Thank You page, you can use Shopify’s customer.order_count Liquid attribute. This attribute allows you to check if the logged-in customer has placed only one order, indicating a first-time buyer. Here’s how you can set this up:

1.Use Liquid Code on the Thank You Page to Identify First-Time Buyers:

In Shopify, you can edit the Order status page to add custom scripts that will only display the discount code to customers who have placed their first order.

-Go to Setting > Checkout in your Shopify admin.

-Scroll down to the Order status page section.

-In the Additional scripts box, add the following code:

{% if customer and customer.orders_count == 1 %}
  
    ## Thank You for Your First Purchase!
    

As a special gift, here’s a 10% discount on your next order:

    ### Use Code: WELCOME10
  

{% endif %}

This code checks if:

-The customer is logged in (customer).

-They have only completed one order (customer.order_count)

  1. Sending the Discount Code via Email or SMS:

To send the discount code to first-time customers only, follow these steps:

-Use Shopify Email or an app like Klaviyo to create an automated email campaign targeting customers who have just made their first purchase.

-For SMS, apps like PostScript allow you to set up automated messages for specific segments (e.g., first-time buyers).

This setup ensures that only first-time customers see the discount code on their Thank You page and receive it through email or SMS.

Could you please send me a message via email so we can discuss this further?

Thanks

1 Like
5

Thank you so much @rajweb

6

@paulson1 ,

Thank you for your feedback! I’m thrilled to hear the solution worked well for you. If there’s anything more I can assist you with, please don’t hesitate to reach out—your satisfaction is my priority. Feel free to contact me via email anytime. And if you found this information helpful, a Like would be greatly appreciated. Thanks again!

1 Like