Merchant Products were approved, until first impression on Google Ads, then got Misrepresentation

Topic summary

A Shopify store owner encountered a “Misrepresentation” suspension on Google Merchant Center after their digital service products (Canva templates) were initially approved but flagged following the first ad impression.

Core Issue:

  • Products were approved within 24 hours but received limited visibility after generating one impression in a manual campaign
  • The suspension occurred despite the products appearing to meet guidelines for digital downloads

Community Explanation:

  • Google Shopping does not support services or most digital products, with rare exceptions like Microsoft licenses
  • Initial approval was automated; the first impression triggered manual or AI-enhanced review that detected policy violations
  • Google’s review process doesn’t catch all violations immediately—detection can take days

Recommended Solutions:

  • Use alternative platforms that allow digital product promotion: Meta, TikTok, Pinterest, or Bing
  • Run standard Google Search or Display ads instead of Shopping ads for digital products
  • Avoid attempting workarounds, as digital products will eventually be detected and suspended

The discussion confirms this is a policy enforcement issue rather than a technical error, with no viable workaround for promoting digital products through Google Shopping.

Summarized with AI on October 27. AI used: claude-sonnet-4-5-20250929.

Hello everyone, I have many years working on Shopify and less with Google but recently they have changed many things. I have created a store with services and I put two services on Google Merchant Centre and they were totally approved within 24 hours. After that I run a manual campaign and after it got just 1 impression after 24 hours, I got an email that products have limited visibility due to Misrepresentation.

The strange thing is that this happens after first impression, even the products were approved before. The product I have tried is : Canva Social Media Bundle (30 Premade Templates).

I could really use any help from anyone who knows better than me, I have tried all my options including youtube videos, my knowledge and ChatGPT and Gemini.

This is my website : https://thesoftservices.store

You are suspended because services are not supported in Google Shopping. Google Shopping is mainly only for physical products. Sure you will find some random files, or services, but these will eventually all get suspended.

Reference: https://support.google.com/merchants/answer/6150127#:~:text=Unavailable%20promotions

Yeah I know that most of the services are not allowed, but as I mentioned I put two products that are allowed, like Digital Products. Photography Audio and Canva pack which are instant download. The strange thing is that one month ago on another laptop I had one website with physical products, no dropshipping. They got approved, but once I get first impression, it got suspended. My question is : Why does the products get Approved in first 3 days and get suspended once they get first impression?

Digital products are also not allowed, unless a few exceptions such as microsoft licenses. For any other digital product if not first detected as digital will all eventually get disapproved, or the account suspended.

Google does not check every account, every product for all possible violations, and will take some time before they detect it.

In your case they detected the issue after 3 days.

Hi Esiborr,

Digital products are not allowed to be promoted on Google Shopping Ads.

The reason your “products” initially got approved was because your product was auto-approved via automated systems. Once your manual campaign delivered an impression, it triggered manual or AI-enhanced quality review.

Unfortunately, there is no workaround this when it comes to Google Shopping Ads. You will have to advertise your products on other ad platforms that do allow digital product promotion. Some of these platforms include Meta, TikTok, Pinterest, & Bing.

Also, you can run normal Google Search and Display ads for your digital products by the way. Shopping ads it’s not possible.

You can check out this link from Google’s support page that talks about unsupported shopping content.

Hi Mrs. Sanjnalal . Please , I need to speak with you, please help me, I can see that you know pretty good meta ads..I have a technical problem, please help!