Hi @Arsalaansb ,
This is Victor from PageFly - Landing Page Builder.
About your questions, I have some recommendations and hope this can help your store to attract more customers and gain more sales:
1. Check pagespeed for your store:
According to the Google Pagespeed Insights, the pagespeed of your homepage is 26 for mobile and 49 for desktop. This score is quite low for a page. If your stores have a low loading time, then your visitors won’t stick around and they will bounce. Stated differently, if your stores have a longer time checkout, your customers can give up. Pages load slowly gives people more time to change their minds.
These are some ways for you to apply to make your store run faster and quickly as well as reduce the loading time:
- Optimize your images
- Reduce server requests and remove excess apps
- Fix server errors
- Lazy loading
- Reduce server requests and remove excess apps
And you can try to improve these factors suggested by Google PageSpeed Insights here:
2. Homepage
2.1 Make the Search field more obvious
The search field must be immediately obvious to the user on the homepage, which typically requires increasing its visual dominance on the homepage and then subduing it slightly on other pages
2.2 Show a highlighted product or the best seller product
Showing a highlighted product or best seller product will help to boost sales for this product.
2.3 Show social media (optional)
The homepage now is showing the Instagram icon. Instead of using the icon only, you can show the media from your Instagram to boost sales.
You can try the Instafeed by SocialWidget or Instafeed | Instagram Feed app.
2.4 Move the benefit bar above the fold (optional)
- The idea is to start off by showing a full width bar that is visible above the fold.
- Benefits The bar container is then populated with 2-4 benefits or reassurances. These are answers to commonly asked customer questions or pain points. These may refer to concerns about shipping, delivery, ratings or any active bonuses.
2.5 Add the testimonial - customer reviews section
- Customer reviews are proof of your product quality. This section will help you build customers’ trust. You can show rating stars for each product or you can add customer reviews as text and photos.
- Reviews are crucial when it comes to shopping online. PageFly allows you to add testimonials and product review to the page in ease ways
3. Collection page - Add average ratings for each product
- ​​You should include both the user rating average and number of ratings on the product list items. This is one of the crucial elements for users’ purchasing decisions. They will rely on both to decide whether they should explore further a product.
4. Product page - Display a minimum of 6 reviews by default and allow users to submit reviews
- Normally, users often rely on reviews to judge a product besides product detail descriptions and other info given by a site since they consider them more legit and authentic. I would recommend you display reviews on your product page (with a minimum of 6 reviews with the ability to “Load more” and allow users to submit their reviews.
I hope my recommendations will be beneficial to you. Have a nice day!
Victor | PageFly