Hi everyone, I’ve been working on my Pet Niche Store, and started building the store myself. I used default Dawn theme, added a few apps, some custom codes and design layout. Would love to get some feedback on the homepage and product pages! Thank you in advance.
Hi @Jayc2600
Thanks for reaching out to the Shopify Community! I’m Mia from MooseDesk , your go-to Live Chat, WhatsApp and FAQ App here to help you enhance your customer support experience
Congratulations on launching your new store! Could you please share the password so I can access your store and provide some feedback? 
Hi @Jayc2600 ,
Thank you for your question. Can you share your password so I can help you take a look? Meanwhile, I would like to share with you the following recommendation that many “newbie” merchants can take:
Optimize Your Product related sections:
- Clear Navigation: Separate your Categories into Sub-categories so visitors can see types of products on the Home page.
- Strong Call to Action: Add or adjust several Shop Now buttons to make them look outstanding.
Enhance product images:
- Thumbnail and photos: Showcase the product with more photos from multiple angles and close-ups to highlight details on different contrasting backgrounds. If you can’t set up a new background, try Photoroom.
- Compelling Description: Craft a clear and detailed description that emphasizes the features, benefits, and materials.
Build Trust and Confidence:
- Customer Reviews: Add a star rating review widget to your products and import as many as reviews possible. Social proof helps build trust.
- Return/Refund Policy: Clearly outline your return/refund policy for buyer peace of mind.
- Payment Methods: Add payment badges under the Buy button on your product pages.
I also recommend some Free apps that I think will help you improve your store’s trust:
Air Reviews
AOV Trust Badges
Finally, you should do some tests on your pages, navigation and payment to see if everything works smoothly. I hope my answer is helpful!
Best,
Liz.
Okay, thanks everyone, i’ve got the feedback and help i need, much appreciated
Hi @Jayc2600 this is Alexis from Akohub. Congrats on getting ready to launch your pet niche store! 
That said, there are a few areas you could tweak to make the store even more engaging. For instance, bringing in more visuals related to pets, like cute images or teasers of your upcoming products, could add a lot of personality and charm to the homepage. Customers love to see what’s in store! Additionally, sharing a bit about your mission or your passion for pets in a short “About Us” section would help build trust and connect with your audience on a personal level. If possible, consider adding social proof, like testimonials or a “Follow Us on Social Media” section, to encourage credibility and excitement.
Once your store is live, you can take things to the next level by introducing a loyalty program like Ako Loyalty. It’s a great way to keep customers coming back. For example, you can offer points for signing up before launch, something like “Sign up now and earn 50 points to use when we launch!” After launch, customers could earn points for actions like making purchases, leaving reviews, or sharing your store on social media. A tiered loyalty system would also work well here. You could create fun levels like “Pet Lover,” “Pet Hero,” and “Pet VIP,” where higher tiers unlock perks like exclusive discounts or early product access. Plus, Ako Loyalty integrates easily with Shopify and comes with great features like retargeting ads to help boost engagement and sales.
You’ve built a strong foundation, and with these tweaks and the addition of a loyalty program, I’m confident your store will thrive.
Best of luck with your launch! If you have any questions or need more feedback, feel free to reach out! 
Hi @Jayc2600
Your store is looking great, and it’s clear you’ve put a lot of effort into building it! I checked out your homepage and product pages, and I’d like to share some feedback to help you fine-tune things before you go live.
Homepage Feedback
1-Hero Section:
- The banner image is eye-catching, but it could be more engaging if it includes a call-to-action (CTA) like “Shop Now” or “Discover Our Bestsellers”. This helps guide visitors right away.
- Consider adding a short tagline that highlights your unique selling point (e.g., “Premium Pet Essentials – Designed With Love”).
2-Navigation:
- The menu is straightforward, which is good! You might want to add a “Shop by Category” dropdown for easier access to specific products.
- Ensure the search bar is prominent; many customers will want to search directly for items.
3-Product Highlights:
- Featuring a few bestsellers or categories on the homepage can grab attention. For example, adding a “Top Picks for Your Furry Friend” section with images and prices could boost engagement.
4-Trust Signals:
- Adding customer reviews or badges (e.g., “Fast Shipping,” “Money Back Guarantee”) on the homepage can reassure first-time visitors.
- If possible, include a small “About Us” section with a personal touch – people love knowing the story behind the store.
5-Mobile Optimization:
- When viewed on mobile, the layout feels slightly stretched in some areas. Make sure images and text scale proportionally for a seamless experience.
Product Pages Feedback
1-Product Images:
- The photos are good quality, but consider adding more angles or close-ups for each product. Customers love seeing every detail before making a purchase.
- Including a size comparison chart or lifestyle image (e.g., a pet using the product) can add value.
2-Descriptions:
- Your descriptions are clear, but they could be a bit more engaging. Try focusing on benefits rather than just features. For example, instead of “Made of durable nylon,” you can say “Crafted with tough nylon to handle even the most playful pups!”
3-Pricing:
- If you have any ongoing promotions or bundles, highlight them right below the price. This can encourage higher cart values.
4-Reviews and Ratings:
- Adding customer reviews or testimonials on product pages is a great trust-builder. If you don’t have reviews yet, consider placeholders with sample text like “Customers love this product for its durability!”
5-Shipping Info:
- Display clear shipping times and return policies directly on the product page. Transparency here can reduce cart abandonment.
General Suggestions- Loading Speed: Your store loads decently, but it could feel snappier. Compress large images and remove any unused apps or custom code that might be slowing it down.
- Apps Integration:
- I noticed some apps like the sticky add-to-cart button (great choice!). Just ensure they’re not overly intrusive, especially on mobile.- SEO Tip:
- Add alt text to all images and ensure your page titles and meta descriptions are optimized. For example, instead of “Pet Harness,” use something like “Durable Nylon Pet Harness – Comfortable and Adjustable.”
Here’s an example of a trust-building section you could add to your homepage:
Why Shop With Us?
- Premium Quality Products for Every Pet
- Fast, Reliable Shipping
- 100% Satisfaction Guarantee
Overall, you’ve built a strong foundation! With a few tweaks, your store will be polished and ready for launch.
If you need any other assistance, feel free to reply and I will try my best to help.
Best regards,
Daisy