Looking into the URL that you have provided, I noticed that you do not have a slideshow section on your online store. Using the slideshow section makes for a great opportunity as it will allow you to showcase your brand to your customers. I do understand that this may be a placeholder for the time being, but it is something to think about as it can increase engagement.
Also, adding an announcement bar to your homepage to inform your customers of any on-going discounts or free shipping offers you are offering. Itβs a great way to encourage a purchase!
Feel more than welcome to post your online store URL again once you have updated the store further. We would be happy to provide more feedback.