Why are customers abandoning their carts before purchase?

Store Feedback
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1

Having Added to cart 9 sessions not buying.

What can i do am having abandoned cart buy not buying what am doing wrong pls any suggestion ?

4 Likes
2

Hi @Smithproe ,

To better understand why your customers are abandoning their carts, it’s important to gather more data and focus on your conversion rate. With only nine cart sessions, it’s difficult to draw any specific conclusions.

Some factors that can impact your conversion rate include the products you’re selling, pricing, user interface design, social proof, and any missing information that customers might need.

Please share your store’s URL for a more specific analysis.

I hope this helps!

3

Good day Smith, since your store URL link is not currently shared, here are a few general suggestions that could help out with your current sales issues.

  1. You should add a FAQ page or section on the homepage. This would help provide certain information that may be lurking in a lot of customers minds.

  2. There should be a section for latest arrivals on the homepage. This would help customers to easily come in contact with the trendiest products on the market.

  3. In a bid to get customers, a smart tactic to employ would be to lure them in with the use of certain incentives. These incentives best come in form of subscriptions which then leads us to the Seal Subscriptions App. This app helps to allocate certain types of reward based subscriptions to the appropriate customers as a means of encouraging them to either patronize your store for the first time, or to patronize the store again as the case may be. You can install the app here to check it out https://apps.shopify.com/seal-subscriptions

1 Like
4

Hi @Smithproe ,

This is Richard from PageFly - Free Landing Page Builder. I would love to provide my recommendations for your store.

Because you have not provide your store URL yet, I would like to give a check list so that you can check and improve your store. May it help!

  • Add favicon to your store: Having a favicon for your store will make your store unique and help customers easily recognize it. You can check this article to know how to add it.
  • Have an announcement bar: Basically, the announcement bar will announce the information about shipping and discount or any promotion campaign of a store.
  • Make a sticky header: Sticky header helps customers easily access menu navigation although they scroll down or up on your page. Customers can also quickly reach the Search field to find products with a sticky header. If your page is long, when you scroll down, there is no quick way to come back to your menu, especially on mobile.
  • Check your hero banner: The banner is very significant in hero material. It is the first thing customers see when they visit your website. Let’s get consumers to know exactly what you’re having in 5 seconds first.
  • Have a CTA button on the banner/ slideshow: A primary call to action button is one of the important things for a home page of an online store. With this button, you will redirect customers to the page you want them to take action mostly. It can redirect to a collection page, or a product page, etc.
  • Add section about your brand story: A brand story helps customers understand more about your business and also helps your store look more professional.
  • Add testimonial - customer reviews: Customer reviews are proof of your product quality. This section will help you build customers’ trust. You can show rating stars for each product or you can add customer reviews as text and photos. Reviews are crucial when it comes to shopping online. PageFly allows you to add testimonials and product reviews to the page in easy ways. Besides, you can add blogs or reviews of your customer as testimonials.

Moreover, International Women’s Day 2023 (IWD) is just around the corner. With the theme #EmbraceEquality, here are some worthwhile ideas for you to make the most of it:

1. Personalize your discounts and deals

You can offer sales, discounts or special deals to your female customers to make them feel more valued in IWD!

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PageFlyRichard_0-1677486176469.png400Ă—227 51.2 KB

2. Show testimonials from female customers

You can show rating stars for each product or you can add customer reviews as text and photos. Additionally, featuring women’s portraits with their testimonials would make it even more engaging.

3. Spotlights female staff

This can be a great way to enhance your brand presence as a brand that supports equality for women. You can even promote your own business if it’s women-owned as it is probably a golden opportunity for you to receive support and promotion from others.

Hope it helps your business.

Cheers!

Richard | PageFly Team

1 Like
5

Hello @Smithproe ,

Good day! Gina from flareAI app here to assist.

I’m sorry to hear that you’re not getting any sales and experiencing abandoned carts on your Shopify store.

Here are some suggestions that may help improve your sales:

  1. Improve your website design
    Your website design is the first thing your visitors see when they visit your website. Make sure your website design is clean, easy to navigate, and visually appealing. Use high-quality product images and optimize your website for mobile devices.

  2. Optimize your product pages
    Make sure your product pages are optimized for conversion. Include clear product descriptions, high-quality images, pricing information, and customer reviews.

  3. Offer free shipping
    Offering free shipping can be a powerful incentive for visitors to complete their purchase. You can either offer free shipping for all orders or set a minimum order value to qualify for free shipping.

  4. Use abandoned cart recovery tools
    Shopify has built-in abandoned cart recovery tools that can help you recover lost sales. You can set up automatic emails to remind customers of their abandoned carts and offer them incentives to complete their purchase.

  5. Offer discounts and promotions
    Offering discounts and promotions can be a great way to attract new customers and encourage repeat purchases. You can use tools like Shopify’s discount codes to create special offers for your customers.

  6. Use social proof
    Display customer reviews, ratings, and testimonials on your website to build trust and credibility with your visitors.

  7. Improve your SEO
    Make sure your website is optimized for search engines by including relevant keywords in your product descriptions, titles, and meta tags. This can help improve your search engine rankings and drive more traffic to your website.

  8. Use paid advertising
    Consider using paid advertising platforms like Google Ads or Facebook Ads to drive targeted traffic to your website. Make sure you target the right audience and use high-converting ad creatives to maximize your ROI.

I hope these suggestions help you improve your sales and reduce abandoned carts on your Shopify store.

Hope this helps

Gina

6

Hey @Smithproe .

Thanks for reaching out.

Would you be able to share your online store URL? As this will allow us to take a further look into the online store and provide suggestions/feedback.

You can use a call to action button to encourage your visitors to make a purchase. A great way to use a call to action is the announcement bar to inform your customers of any ongoing discounts or free shipping offers.

Looking forward to your response.