Good evening, from the analytics, I can see traffic on my shop every day, but I’ve had no purchases. Is there someone willing to take a look and see what I’m doing wrong? I’ve adjusted the shipping, and still no buyers.
When I first went to your website, you seems did not spend time on it. You are still using the generic Home, Catalog, Contact. You have to obtain trust from your visitors. Your website needs more editing to gain trust.
This is just my inputs
Your product titles are too long and become so confusing
There is an add an image section, make sure to remove this if there is no image
A couple of feedback about your site. Cool merchandise designs btw.
I think your Home page should cover what is your merchandise about. You stated it’s for pets, maybe you’d like to take a few pictures of the pet wearing the bandana.
Home page should be about the story of your merchandise and some of your featured designs.
The content of your merchandise should be SEO friendly so that when a prospect searches for this particular bandana, print, or material, your site would pull up among the searches.
Contact page - offer as many touchpoints as you can. Right now, I only see a web form. Perhaps, you’d want to mention other communication channels such as email, Business WhatsApp, Chat functions and etc.
Include a smart web widget to greet and guide your visitors.
Welcome to the Community! Definitely a great place to gather some input regarding anything about the platform! As you can already see, we have a great group of contributors who are always willing
With regards to your inquiry, please refer to the following for some of my feedback:
I definitely second what @made4Uo has mentioned regarding your product titles. This is what I first noticed upon entering your site.
Providing more information is also something i would recommend such as refund and returns policy, an about us page perhaps. The more information you can provide your customers, the better.
I have found this great help document for you to use as a guide especially at this stage of your store: Shopify Design Checklist.
There is definitely a lot of information provided here so I recommend you sift through the responses first then we can assist further once you are able to do that.
I also wanted to ask, where is your traffic coming from? Any information that you can share on your end will also help us understand your situation better and assist accordingly.
This is flareAI - Generating Sales from Google Search, on Autopilot. Helping Shopify merchants in generating $5+ million in sales from Google Search.
If my suggestions helps you, please Like and Accept solution to let me know
I’ve taken a look at your store. Nice collection! I’ve some suggestions to increase the conversion rate.
Add favicon to your store which is a small square image/logo that appears next to a web address. Favicon helps to strengthen your brand and add a polished look to your website. See shopify help here.
Add sections like ‘New Arrivals’, ‘Featured Collection’, ‘Hot Sellers’ to help keep customers updated on new products and give exposure to new collections.
Add product reviews as most of the customers read the review before purchasing the product. Even sometimes by reading reviews, customers may look to understand whether your product will suit their particular situation and make the decision to purchase the product.
Display store’s contact info like phone number, email address, and office address in the Contact Us page.
Testimonials are a good way to increase the trust and will influence the purchasing decision. Also, provide the customers’ full name, and profile photo of them to add authenticity and credibility.
Add the correct social media accounts. Having social media for the store will help increase the traffic.
A FAQ would be useful to provide quick information to help customers make a purchasing decision and also to reduce the time your employees need to answer simple questions.
Add About Us page which is a reflection of the purpose and personality of the business.
Add average ratings for each product
Including both user rating and number of ratings on the products will help users to make decision whether to buy your product or not.
Use Trust Badges
Trust badges are crucial for every eCommerce store. Until people trust you with their credit card information, they won’t make a purchase. A few ways to establish trust with potential customers are: Install an SSL certificate in your store, display small images of credit cards and other payment options, add social buttons that take your customers to your social media accounts, display your contact info (phone number, email address, and office address) prominently.
Add sticky header
Adding sticky header allow users to quickly access the navigation, search, and utility-navigation elements without scrolling up to the top of the page. They increase the discoverability of the elements in the header and the chance that users will take advantage of them.
Add Blogging in the store
Blogging is an amazing way to drive traffic to your website and increase your SEO. The more your blog, the more content the search engines have to crawl and index. This means they can easily recognize that your site is a resource of information for people to access.
Add CTA button like Shop Now, Buy Now in the Home page header banner or slideshow
The Call To Action(CTA) is a key element on a webpage, acting as a signpost that lets the user know what to do next. Without a clear CTA, the user may not know the next steps to take to purchase a product or sign up for a newsletter and is likely to leave the site without accomplishing their task.
Add the correct image in the Home page “Add image” section
Add data policies (Privacy Policy, Terms of Service, Refund Policy) to your store which helps set expectations with your website visitors. They’ll know the types of data you’re collecting, why you’re collecting, protects the seller from bad customers and ensures that buyers know exactly what to expect when they order a product.
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