I am a new store owner. I have been opened for a little over 4 months. I am completely new to SEO. Where do I begin? Are there plugins or apps to DIY SEO or should I hire someone? Thanks
Hi @NurseCouture ! 
SEO can feel overwhelming, but here are some simple tips to get started:
1. Make your store easy to navigate: Use clear URLs like www.yourstore.com/vegan-wallets and keep your menu simple.
2. Find the right keywords: Tools like Google Keyword Planner and Ubersuggest can help. Focus on longer phrases to attract ready-to-buy shoppers.
3. Optimize product pages:
Use keywords naturally in titles and descriptions.
Add alt text to images.
Write unique product descriptions that highlight your product’s features.
4. Start a blog: Write about things your customers care about.
Check your site speed: Use Google PageSpeed to make sure your site loads fast.
Get backlinks: Reach out to blogs, influencers, or other sites in your niche for product reviews or collaborations.
Use SEO apps: Shopify apps like Plug In SEO can help you find and fix SEO issues easily.
SEO takes time, so start small and stay consistent. You can DIY it, but hiring help is always an option.
Happy to help further. Good luck! 