my Shopify store is wally-cart.com and all I seem to have is visitors, been doing it for a few months and it was a lot of visitors and now it’s just like 3 a day. Nobody seems to buy anything and I’m limited with what I can do for promoting… any suggestions?
Hi, @ChrisDaniels23 .
Thank you for reaching out!
Your site looks great! We have a great blog post on increasing traffic to your store. It provides 21 different ways to increase traffic and boost sales. I recommend reading through that to get some great ideas.
Please let me know if you have any further questions!
Talk soon,
1 Like
Hi @BPayne,
I’m Richard - CRO expert from PageFly - Shopify Page Builder App.
Congrats on your new store!!! I have just taken a quick look at your website and here are some plus points:
- Search bar is visible
- The homepage looks clean and professional
- The navigation menu is easy to use and well-organized.
- The product pages are informative, with detailed descriptions and multiple product images…
Your homepage is a crucial part of your online store, and it’s important to make the most of the space available. By adding engaging visuals, a clear message, and social proof, you can create a strong first impression and increase the chances of converting visitors into customers. I have some feedback for your Store and hope that they can help you increase the conversion rate:
1. Have a favicon for your store
This makes your store look unique and professional. You can check this Shopify guide for more details https://help.shopify.com/en/manual/online-store/images/add-favicon
2. The Hero banner should have a CTA button and reduce blank space
A primary call to action button is one of the important things for a home page of an online store.
With this button, you will redirect customers to the page you want them to take action mostly. It can redirect to a collection page, or a product page, etc.
Moreover, there is a lot of blank space at the top of the page, which could be utilized better. Consider adding a hero banner or a slideshow to showcase your products or promotions.
3. Make prices being displayed more outstanding
Customers adore bargains. It’s a smart decision to feature pricing on HomePage since it saves both clients and you time by avoiding awkward budget concerns. As a result, it would be fantastic if the pricing were attractive to clients. I noticed that your Baseus Power Bank has a sale badge, but the actual price does not match the discounted price indicated. It’s important to provide accurate information to avoid confusing customers.
With each product, you can add a CTA button which makes it clear to potential customers which action to take next and helps remove friction in moving the user down the sales funnel.
4. Add testimonials - customer reviews
Customer reviews are proof of your product quality. This section will help you build customers’ trust. You can show rating stars for each product or you can add customer reviews as text and photos
5. Have a benefit section
Adding a benefit section in the middle of the homepage will give your customers a reason to purchase from you instead of the competition. This helps reduce the bounce rate and increase the likelihood of purchase.
6. Checkout Process
The checkout process is a crucial step in the customer journey and can significantly impact customer satisfaction and conversion rates.
The checkout process is straightforward, and it’s easy to enter shipping and billing information. However, it would be helpful to have more payment options, such as PayPal or Apple Pay, to cater to customers who prefer these payment methods.
Furthermore, you can consider using a page builder app with a Shopify theme made for this niche to enhance your store appearance and increase the mobile experience for customers. You can check out the following themes Blum, Sense, Dawn…
And that’s my feedback! Hope it helps your business.
Cheers!
Richard | PageFly Team