Hundreds of Sessions but no sale

Hi everyone,I think alot of beginners have this question where they have a number of sessions and no conversion of sale and I also fall in that category. I would appreciate any help and suggestions for my store as I really would like to commit to my current store. This is weblink to my store www.verilyforyou.com

Thanks a bunch :slightly_smiling_face:

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Hi @Gabriel0909 ,

To improve conversion rates on your store, here are some tips you might find helpful:

  1. Technical Optimization: Ensure your store is technically sound. This includes having fast loading times and good mobile usability. Test the shopping process yourself to ensure everything works smoothly from product selection to checkout.

  2. Ease of Navigation: Make it easy for users to browse your products. Include category pages in your site menu and consider adding a search function. Display related products on each product page to encourage upselling.

  3. Build Trust: Add elements that build trust, such as a good contact page, security seals, and customer reviews. This can reassure customers about the legitimacy of your store.

  4. Optimize Checkout: Simplify the checkout process. Allow guest checkouts and keep the process short. Consider removing or clearly promoting discount code fields to prevent users from leaving your site in search of discounts.

  5. Recover Abandoned Carts: Use email reminders to recover abandoned carts. Shopify offers features to send emails to customers who have left items in their cart without purchasing.

  6. Use the Right Language: Ensure your site uses language that resonates with your audience. Avoid corporate jargon and focus on words that relate to your customers’ needs and desires.

For more detailed guidance, you might want to check out Yoast resources like the ultimate guide to Shopify SEO and Get more sales on Shopify with these 14 tips articles on creating trust and optimizing checkout pages.

Good luck with your store!

http://www.verilyforyou.com Sorry this is the correct link

Hi @Gabriel0909 ,

I’m from Mageplaza, a Shopify solution expert.

I would be glad to review your website and provide feedback on improving its performance. Below are some suggestions to improve your conversion rate:

1. Adding promotional banners and improving promotional sections on homepage

Featuring sections like “Best Sellers” and “On Sale”, New arrivals on the homepage can drive attention to popular and discounted products, encouraging visitors to engage more with your site.

Additionally, you should add seasonal banners for current promotions or collections (e.g., Summer Sale, Winter Collection) to catch the attention of customers. Additionally, you should add ATC, Shop now or add to the wish list buttons to encourage customers to buy your products. Here is a reference:

2. Improve search feature

Improving your search bar functionality by displaying larger images, showing pricing and discounts, and incorporating collection and category search options can help customers quickly locate products, boosting their shopping experience. Here is a useful reference:

3. Manage Cart Abandonment Rate

Additionally, a high cart abandonment rate can significantly affect your conversion rates, as it indicates that many potential customers are not completing their purchases. To combat this, a multi-faceted approach can be highly effective:

  • Automated Email Reminders: Set up a system to automatically send follow-up emails to customers who have left items in their carts. These reminders can include personalized messaging about the items they viewed, creating a sense of urgency and prompting them to complete their purchase.
  • Incentivize Completion: Offer special incentives, such as one-time discounts or free shipping, to encourage customers to finalize their order. These promotions can be time-limited to create urgency and increase the likelihood of conversion.
  • Use Exit-Intent Popups: Exit-intent popups can detect when a customer is about to leave the site and trigger a last-minute offer or reminder about their cart. This strategy can help reduce abandonment before it happens.
  • Simplify Checkout Process: Ensure the checkout process is as seamless and frictionless as possible. Minimize the number of steps, offer guest checkout options, and integrate multiple payment gateways to make the experience convenient.
  • Cart Recovery Ads: Retarget customers who have abandoned their carts through social media or display ads. These ads can showcase the specific items left behind, providing an extra nudge for customers to return and complete their purchase.
  • Provide Real-Time Support: Integrate live chat to assist with any last-minute concerns, such as shipping options, payment issues, or product questions.

Addressing cart abandonment from multiple angles not only boosts conversions but also enhances the overall shopping experience, driving long-term customer loyalty.

For more detailed guidance, you can refer to Shopify’s Help Center, which offers a wealth of resources on cart abandonment and customer retention strategies.

4. Category page

You should add more filter options like color, material, on sale, new arrivals, etc., to enhance customer experience, save time customer searching for products and therefore improve conversion rates. Here is a reference:

I hope my suggestions are helpful, feel free to give me any feedback. Good luck!

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