New website and brand - trying everything but cannot get sales - please help!

Shopify Discussion
1

Hi,

I have recently created a new active-wear brand and website - www.fitrep.co.uk. Despite devoting every waking moment to tweaking the layout and/ or creating content, sadly sales remain at £0. Granted I never expected overnight success, but I am now really struggling on how best to move forward.

From what I know (bearing in mind my experience before this is zero), the website looks ok. Purely through trial and error, I have managed to become a verified merchant on Pinterest and am also visible on FaceBook, Instagram and Tiktok. Although becoming a Google approved merchant continues to evade me, my business page is live and you can find FitRep through google search.

People are interested it seems - 100k monthly views on Pinterest (whatever that means), 16k impressions on TikTok ads and almost 1k website visitors, but not a single registered customer or sale.

With that in mind, I would really appreciate any advice or support. I eat, sleep and breathe this brand, but am struggling for ideas and could really use some guidance on how best to get things moving.

Thank You,

Tom

2 Likes
2

Hey there,

Your shop looks pretty nice.

Here’s my suggestions for improvement:

  1. Reviews - customers love reviews, photo reviews, comments. Use app like Monimo for reviews

  2. More actions - videos with your products in action

  3. More social proof - use testimonials

  4. build trust - use app like TrustIcon app

  5. Make titles bigger on collection page https://www.fitrep.co.uk/collections/mens

Hope this will help.

Cheers,

Nemanja

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Thank you for your reply

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Hi Nemanja,

Thank you for your reply and also for the excellent booster app that’s helped my SEO scores!

I shall take all of these points into account and make the changes immediately.

Thanks

1 Like
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Hello @tomhindley ,

This is flareAI - Generating Sales from Google Search, on Autopilot. Helping Shopify merchants in generating $5+ million in sales from Google Search.

If my suggestions help you, please Like and Accept the solution to let me know

I would like to give you some suggestions for getting better sales.

  1. Add the Home page link at the starting of the main menu.
  2. Add sections like ‘New Arrivals’, ‘Hot Sellers’ to help keep customers updated on new products and give exposure to new collections.
  3. Add product reviews as most of the customers read the review before purchasing the product. Even sometimes by reading reviews, customers may look to understand whether your product will suit their particular situation and make the decision to purchase the product.
  4. Add a form in the Contact Us page for better customer interaction.
  5. You can add testimonials on the home page to make the store look more professional. Testimonials allow your satisfied customers to step forward and address the questions and objections that fill the minds of your prospective buyers for you.
  6. Add a FAQ page to provide information on frequent questions or concerns
  7. Try to maintain the same image size while listing all products.
  8. Showing your average rating gives your shoppers quick information to make purchase decisions. Average ratings provide you with feedback on popular and unpopular products that you can use to make changes.
  9. Add sticky header
    Adding sticky header allow users to quickly access the navigation, search, and utility-navigation elements without scrolling up to the top of the page. They increase the discoverability of the elements in the header and the chance that users will take advantage of them.
  10. Add Blogging in the store
    Blogging is an amazing way to drive traffic to your website and increase your SEO. The more your blog, the more content the search engines have to crawl and index. This means they can easily recognize that your site is a resource of information for people to access.
  11. Add CTA button like Shop Now, Buy Now in the Home page header banner or slideshow
    The Call To Action(CTA) is a key element on a webpage, acting as a signpost that lets the user know what to do next. Without a clear CTA, the user may not know the next steps to take to purchase a product or sign up for a newsletter and is likely to leave the site without accomplishing their task.

Did you know? Ecommerce on Google Search is greater than all paid channels and social media combined. We created flareAI to grow your store on Google, the world’s biggest and most trusted FREE sales channel. As a Google partner, flareAI will submit your products to Google and other free channels on a daily basis. Once your product is found on Google, you don’t need to do a thing. Customers will keep finding your product day after day. flareAI will help to scale your site sustainably at NO Agency fees, NO Pay-per-click, NO paid marketplaces. With flareAI, your store can access the Google Search and 20+ free sales channels.

I hope my suggestion will help you.

If you found the answer helpful consider supporting the Shopify Community by giving it a Like + Accept the solution.

Happy selling!

Gina
flareAI

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Hi Gina, I love the look of Flare AI and have just signed up! Thank you

1 Like