Hello all. I have a store that is struggling with traffic and sales. It’s corascloset.net. Can someone give me some advice on how to improve my site and gain more traffic and sales? Thank you.
Topic summary
A Shopify store owner seeks help improving traffic and sales for corascloset.net, a fashion/clothing store. Community members identify several critical issues:
Design & User Experience:
- Oversized hero banner dominates the homepage, pushing products below the fold
- Outdated layout lacks clear customer journey and trust signals
- Logo appears disconnected with poor spacing
- Font sizes too small for comfortable reading
- Cart drawer causes layout shifts during interaction
Technical & SEO Problems:
- Missing favicon, meta descriptions, and H1 tags
- Collection page meta descriptions exceed recommended 100-200 character length
- Many images lack alt text attributes
- SEO score of 77 (average performance)
- No descriptive link text for accessibility
Content & Trust Deficiencies:
- Minimal product information (materials, sizing, care instructions)
- Lack of customer reviews and testimonials
- Insufficient contact information (email only, not domain-based)
- Missing trust badges and security signals
- Weak brand storytelling and value proposition
Recommended Solutions:
- Implement email marketing for abandoned carts and customer retention
- Add upsell/cross-sell features and free shipping progress bars in cart
- Leverage social media marketing (TikTok, Instagram Reels)
- Install review apps and trust badge tools
- Create targeted ad campaigns and consider influencer partnerships
- Use analytics tools like Hotjar to understand visitor behavior
Multiple app recommendations provided for reviews, bundles, email marketing, and cart optimization.
Hi!.I just took a look and wanted to be honest but constructive: the current design doesn’t affect traffic directly, but it can seriously hurt conversions.
The layout feels a bit outdated and doesn’t guide the customer clearly through the buying process. Fonts, colors, and spacing aren’t creating the level of trust or clarity you need — especially for new visitors. A visually appealing and well-structured design can make a huge difference in turning browsers into buyers.
If you’re already driving traffic, this could be the main reason people are not converting. I’d recommend focusing on redesigning your homepage, improving the product presentation, and using trust elements like reviews and clear calls to action.
Hi @coret145
Welcome to the community. I see that you done some work, have a few apps and that is good.
But you need to be aware that it is just a base, minimal work for the store to be functional. You need a lot more work on and off the store to get sales.
First, the best advise is to spend some time searching the community here. There are hundreds of topics with same question, “no sales” and most stores are like yours. And there are a bunch of good tips, that repeats, that you can apply to your store.
For specific things:
- You have on homepage two sections with your brand but for me both images are so much cut off that I do not see what it says. I did not even see a crown. Your brand is important but products are still first that should be presented.
- Take some time to make a proper collection and add them in mthe enus and on the homepage. Now there is $600 ring and two $30 shirts that visitor see
- For me lack of contact information is one of red flags, I would not buy if there is just email and even not one from domain.
Good luck, search, learn, grow a bit by bit, but it is constant work.
Hi @coret145
Based on your store corascloset.net struggling with traffic and sales, here are expert recommendations to help improve your site performance, increase traffic, and boost conversions:
1. Improve Website Content & User Experience- Enhance Product Pages:
Write clear, benefit-focused product descriptions that address customer needs. Use high-quality images and videos showing your products in use.
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Add Customer Reviews:
Reviews build trust and help visitors decide. Apps like Judge.me or Loox can easily add verified reviews to your product pages. -
Simplify Navigation:
Make it easy for visitors to browse collections and find products with clear menus and filters (by size, color, category). -
Add Trust Signals:
Display security badges, accepted payment methods, and clear shipping/return policies prominently.
2. Boost Traffic with SEO and Marketing- Optimize SEO:
Use unique, keyword-rich product titles and meta descriptions. Add alt text to images. Create blog content or guides related to your products to attract organic traffic.
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Run Targeted Ads:
Use Facebook, Instagram, or TikTok ads targeting your ideal customer demographics. Narrow targeting improves ad efficiency. -
Referral & Loyalty Programs:
Encourage existing customers to refer friends with rewards, expanding your reach organically. -
Email Marketing:
Collect emails and send personalized offers, new arrivals, and abandoned cart reminders.
3. Increase Average Order Value (AOV) & Conversions- Use Upsells and Bundles:
Offer product bundles, volume discounts, or mix-and-match deals to encourage customers to buy more.
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Add Urgency:
Use limited-time offers, countdown timers, or low-stock alerts to motivate quicker purchases. -
Simplify Checkout:
Enable guest checkout, minimize form fields, and clearly show shipping costs early.
4. Strongly Recommend BiDeal Bundle Volume Discounts App
To effectively increase your average order value and conversions, I highly recommend the BiDeal Bundle Volume Discounts app. It offers:
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Easy creation of product bundles, quantity breaks, and volume discounts without coding.
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Eye-catching discount progress bars and free gift incentives to motivate customers.
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Seamless integration with your Shopify theme and checkout flow, preserving native experience.
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Ability to create up to 25 automatic discount tiers and 200 promo codes for flexible campaigns.
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Features like mix-and-match bundles and cart discounts that drive higher sales and customer loyalty.
Many Shopify merchants have seen significant sales growth and higher average order values after installing BiDeal.
Hi @coret145
This is Jeffery from SEOAnt. To better let you know the store situation and realize the precise ways to gain more traffic and sales, I have searched your website on Google and listed some feedbacks below, please kindly take a look. Thank you!
- The store favicon is missing. This is the first thing I have noticed when I check your store search results. It is very suggested to add a favicon on a store as your potential customers will feel easier to recognize your store and have a connection with your store brand seamlessly. You can add favicon from Shopify admin page by accessing Online store-Theme-Customize-Theme Settings-Logo-Favicon and after updating, it will display properly after indexing by Google next time.
- Your Collection page has quite a long meta description content when displaying in Google Search. You can shorten the length of meta description between 100–200 characters, so that visitors can see what you sell completely and know the page details clearly also.
https://corascloset.net/collections?srsltid=AfmBOorJC0LHUP-Ssbgs9NIe6MtxzNXhlYQCC0LSAfZSdFJk_Vqqrglh
- On your store homepage, some product images are lack of alt text contents. You can add them from Shopify admin page directly also, and it will be helpful for search engines to know what it is and match the content clearly. I have placed some image URLs here for example, and you can double-check from backend to add them properly.
https://corascloset.net/cdn/shop/files/clothing-on-retail-rack.jpg?v=1745182485&width=3840
https://cdn.shopify.com/s/files/1/0244/2838/0194/products/PBRA2349_200x200.jpg?v=1572982235
https://corascloset.net/cdn/shop/files/rack-of-womens-clothing.jpg?v=1745182424&width=3840
Hii @coret145 , Website Traffic and sales are dependent on the SEO performance and speed optimization. I have reviewed your store using the Google Page Insights report. Below are my observations
SEO Performance
As you can see, your SEO score is 77, which is average regarding traffic engagement.
Suggested Improvements
Optimize your meta tags and descriptions
As per the analysis, your website does not have a meta description, which is crucial for boosting traffic. Make sure every page, especially product pages, has a clear and concise title and description with target keywords. Target more specific keywords that your potential customers might be searching for, rather than just broad terms. This can help you capture more qualified traffic.
Descriptive Text
On your website, many links do not have descriptive text. It helps search engines understand your content.
Alt Attributes in Images
Make all your image elements contain alt attributes so that users can understand the content of the image, which is essential for creating an inclusive experience.
Blog and Content Marketing: Create valuable, SEO-friendly content related to your products or industry. This helps drive organic traffic and increases the chances of sales through search engines.
To increase sales, I recommend keeping detailed information about the product on the page. Simplify the checkout process. Reduce the number of steps to complete a purchase and offer multiple payment options.
Leverage Social Media Marketing
Facebook and Instagram Ads: Create targeted ads based on demographics and behaviors. Social media platforms allow you to target specific audiences, helping you reach the right potential customers.
Influencer Marketing: Partner with influencers in your niche to promote your products. Influencers can help expand your reach and credibility.
Engage with Customers: Respond to comments, share user-generated content, and engage with your audience through polls and questions.
Hi,
I visited your store corascloset.net. Here’s a detailed breakdown of what you can do to improve both.
- Improve Your Store’s Credibility
- Many new visitors leave without buying because they don’t feel enough trust. You can fix this by:
- Adding trust badges to your product pages and cart. A great tool for this is TrustMark – it automatically adds professional trust badges (like secure checkout, satisfaction guarantee, etc.) to your store and can help improve conversion rates.
- Displaying reviews and testimonials, even from friends and family at first.
- Including more information about your brand on the About page.
- Strengthen Your Product Pages
Your current product descriptions are very short. Try to:
- Describe who the product is for
- Explain why it’s special
- List benefits, not just features
- Add size and care information
- Use high-quality, zoomable images (preferably with kids wearing the clothes)
- Improve Store Speed and Mobile Experience
- Use a free tool like Google PageSpeed Insights to test your site. If it’s slow:
- Compress large images
- Remove unnecessary animations or apps
- Make sure your store looks and works great on mobile phones
- Get More Traffic
Some free and low-cost methods:
- SEO (Search Engine Optimization): Rename your image files with descriptive names, update your page titles, and consider writing short blog posts like “Best Fall Outfits for Girls”.
- Social Media: Focus on TikTok, Instagram Reels, and Facebook. Show your products on real children. Parents love seeing clothes in real-life use.
- Pinterest: This is a great platform for fashion and children’s products. Create boards with outfit ideas and link back to your store.
- Collaborate with Influencers: Reach out to small parenting or fashion influencers who might promote your brand in exchange for free products.
- Use Offers and Discounts
To create urgency:
- Run time-limited offers, like “20% Off This Week Only”
- Offer bundles or “Buy 2 Get 1 Free” deals
- Add a site-wide banner to promote the sale
- Start Collecting Emails
- Add a popup offering a discount in exchange for an email (like “Get 15% Off Your First Order”). Then send:
- Welcome emails with featured products
- Abandoned cart emails to bring back lost sales
- Weekly updates with new arrivals or style tips
- Use the Right Apps
Besides TrustMark, consider:
- Klaviyo or Shopify Email for email marketing
- Monimo for reviews,
- App for sticky add-to-cart, upsells
- Plug In SEO to check for SEO issues
- Hotjar to understand how people interact with your site
- Learn from Visitor Behavior (with Hotjar)
Hotjar helps you see how real visitors use your store:
- Install the free version of Hotjar on your store
- Use heatmaps to see where people are clicking or ignoring
- Watch session recordings to understand where visitors stop scrolling or abandon the page
- Based on that, adjust your layout, CTA buttons, or product arrangement
This gives you a real look at what’s working and what isn’t, so you can make data-based decisions instead of guessing.
Cheers,
Nemanja
Hi @coret145
One thing I noticed right away is there is very little information on your website. What is the significance of the designs on the shirts? What material are the shirts made out of?
If you’re getting sales but want to increase your AOV, you can try an app like, X Away From Free Shipping
The way the app works is that you set your Free Shipping price to $50. When people buy a shirt and go to checkout they will see a progress bar on the checkout page. The progress bar will show them they need to spend $20 more to “earn” free shipping. They might be encouraged to go back and buy a patch or a second shirt.
Hi @coret145 ,
Thanks for sharing your store. I had a look and you’re off to a strong start with your product range and brand name. When traffic and sales are slow, it helps to focus on trust signals, clear messaging, and consistent outreach.
Here’s a plan to help you move forward:
1. Make a Strong First Impression
Use a bold value statement on your homepage that tells visitors what makes your store special. It could be affordability, inclusive sizing, or limited collections. Feature best sellers or seasonal picks near the top with clear buttons like “Shop Now.” Adding a short About section makes the brand feel more relatable.
2. Build Trust and Reduce Hesitation
Even if you are just starting out, displaying a few customer reviews or testimonials can boost confidence. Write your shipping, return, and sizing policies in simple and friendly language. Add trust badges near the add to cart button such as secure payments or easy returns if applicable.
3. Capture Visitors and Stay in Touch
Use a popup offering a discount or early access in exchange for an email signup. Once you start collecting emails, set up basic flows like a welcome series, cart reminder, and a thank you message after purchase asking for reviews.
4. Drive Steady Traffic
Post style tips, behind the scenes content, or try on videos on Instagram or TikTok. Partner with micro-influencers who genuinely match your brand. You can also create short blog posts or styling guides to boost search visibility and share them on Pinterest.
Looking for an Easier Way to Send Emails That Convert
Retentionly – AI Email Marketing helps you grow your list and send high performing emails with ease. It comes with built-in guidance and ready-to-use flows like welcome, abandoned cart, and post purchase messages. You only pay for the emails you send. The Retentionly team even sets everything up for free so you can focus on building your brand.
Need a hand? Just reach out via our live chat, we are happy to help.
Cheers,
The Retentionly Team
If this helped, feel free to like or mark it as solved so others can find it too.
Hi @coret145
It’s Lydia here from AOVai Team ![]()
Welcome to Shopify Community!
I’ve taken a look at your store and I’ll leave my honest feedback below. I hope this can help you improve sales in the future.
1/ First Impression:
- When I first landed on your store, I noticed that your banner is way too large. You should consider sizing it down to avoid causing discomfort for customers. It currently covers almost the entire first view - even on my large screen, I still had to scroll down to see your products.
2/ Logo + Font Size:
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It seems your logo isn’t very well optimized. One word is placed on top and the other at the bottom, with a large gap in between, making them look disconnected. You should consider redesigning the logo to make it look more polished.
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The font size is also too small right now - increasing it would make the text easier for customers to read.
3/ SEO Recommendations:
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Favicon is missing.
You can check this in Theme > Customize > Settings > Logo. -
Your Home page is missing a meta description and H1 tag, while the meta title is too short.
- You can set up meta tags in Shopify admin.
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Meta title should ideally be 30–50 characters.
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Meta description should be around 160 characters.
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For adding an H1 tag, you might need help from your theme developer.
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- You can set up meta tags in Shopify admin.
4/ Promotion:
- After improving your SEO and increasing traffic, you can consider using gift/discount offer apps to boost sales during the upcoming year-end sales season.
- For example, you could offer a “Buy 1 mug, get 1 hat at 10% off” promotion. (Screenshot for your reference)
- You can look for AOVai Bundle and AOVai FreeGift apps on the Shopify App Store.
Thank you so much!
Best,
Lydia
Hi @coret145
I browsed Cora’s Closet, and I see that you’re going for a trendy fashion/clothing shop vibe. The product range (tees, accessories, shoes, etc.) is decent, and the “Featured Products” section gives visitors something immediately to look at. To help push things toward more sales, here are a few areas where strength + fine-tuning would help:
1. Build Trust & Credibility
There aren’t visible customer reviews on product cards or product pages (at least not clearly). Adding star ratings & customer photos right where people make decisions helps a lot.
Customer reviews are visible but not very detailed—real photos, dates, or more personal reviews would reassure buyers.Customers are more likely to purchase when they trust the store. You should add product reviews using a tool like ShopReviews ‑ Product Reviews - ShopReviews - Boost your sales with product reviews | Shopify App Store, which makes collecting and displaying real customer feedback seamless.
“Sold Out” labels are good for transparency, but make sure they’re clearly distinguished from “On Sale” or “Quick View.” Confusing labels can reduce trust.
Include trust badges (secure checkout, accepted payment types, return guarantees) near product pages and especially in the footer/checkout area to reassure buyers.
2. Hero Section & Storytelling
The homepage starts with “Chic & Unique Fashion / Explore Your Style, Elevate Your Wardrobe” and “Shop Now”. That’s OK, but lacking a big visual: consider adding a large hero image or slider with models wearing your clothes, showing styling in context. Something like “Streetwear with Character – Made for You” + “Shop the Collection” could ground the visitor.
You have “Become a brand ambassador” in the menu—that’s cool. Consider making an “About Us” or “Meet the Brand” section more prominent (even a short block on the homepage) so people connect with who Cora’s Closet is.
3. Product Navigation & Discovery
The categories are Clothing, Shoes, Clothing Accessories, Featured Products—good basics. But adding filters (by price, size, type, popularity) on category/catalog pages will help people find what they want more quickly.
The “Featured Collections” section is helpful—maybe expand that to include “New Arrivals,” “Best Sellers,” or “Trending Now” so visitors always have a direction.
4. Product Pages & Conversion Helpers
Product pricing is visible (“From $X” etc), that’s good. But communicating variation clarity (size, color) clearly is important so people aren’t surprised.
Multiple product images would help—people like to see front, back, detail shots. Also lifestyle images (people wearing the tee or accessory) would help with desire.
Important info like shipping, returns, or size guide should be easy to find on each product page (not just in footer). That helps reduce hesitation.
5. Conversion Triggers & Urgency & Visual Polish
Use urgency cues: “Only a few left”, sale countdowns, etc. It encourages faster buying decisions.
Highlight free shipping thresholds or promotions (e.g. “Free shipping over $XX”) loudly—visible near header or product sections.
Make sure buttons (Add to Cart / Shop Now) are clearly styled, visible, and tappable especially on mobile. Ensure your mobile version is clean and fast.
If you’re also selling on Etsy, consider using an app like Etsy Integration ‑ ShopList - ShopList - seamless integration between Shopify and Etsy | Shopify App Store . It lets you sync your products and orders between Shopify and Etsy automatically, saving time and helping you manage inventory more efficiently—perfect for handmade or customized products like yours.
Best Regards,
Waytoapps
Hey @coret145
First, your hero banner takes up a large portion of the screen but doesn’t immediately communicate why someone should stay and explore. Shoppers today have short attention spans, so your first section should instantly show the value of your brand, maybe a tagline about your style, quality, or what makes your products special. Adding a short “Why Choose Cora’s Closet?” section right under the banner can also help build trust and emotional connection.
Next, about the cart experience, I noticed that when the slide cart opens, the page layout shifts slightly, which can interrupt the flow. This is a small UX tweak but can make a big difference. More importantly, your cart is a huge opportunity to increase your average order value (AOV), and right now it’s being underused.
You have great products that could easily be bundled or recommended together, think “Complete the Look” or “Buy 2, Get 1 30% Off” ideas. You can add smart upsells, cross-sells, product bundles, and even a progress bar for free shipping or gifts right inside your cart drawer. This turns your cart into a mini conversion machine rather than just a checkout step.
To simplify all this, instead of installing multiple apps for upsells, bundles, free shipping bars, etc., I’d suggest trying out the iCart. It lets you do everything, show upsells, bundles, discounts, free shipping progress, custom messages, all from one place, without slowing down your site or bloating your app list. It’s the easiest way to make your cart feel more engaging and profitable.
You’re already halfway there with a solid brand base, you just need to make the shopping flow more interactive and rewarding for customers. Small tweaks, big impact.
Hi @coret145 ,
Hey! Your store looks clean and well-structured - great start. Here are a few quick tips to boost traffic and sales:
- Homepage: Add a clear hero banner that highlights your brand and bestsellers.
- Product pages: Include more lifestyle photos, customer reviews, and a size guide.
- Trust: Add an “About Us” page and social proof like Instagram feed or real customer photos.
- SEO & Traffic: Use keywords in product titles/descriptions, start a simple blog, and run Facebook/Instagram ads.
Hey, I took a look at your store. The layout is clean, but right now the homepage doesn’t really guide new visitors toward a clear offer or reason to stay, which is why traffic isn’t turning into sales.
A couple quick wins:
• Add a simple welcome popup with a small first-visit incentive. Fashion stores convert way better when shoppers see an offer immediately instead of having to scroll to find one.
• Highlight a few bestsellers or curated outfits so visitors know where to start instead of browsing aimlessly.
• Make shipping and return info a bit more visible on product pages to reduce hesitation, especially for new customers who don’t know your brand yet.
A lightweight popup flow (Adoric is good for this) usually gives early stores that first push in both conversions and email captures. After that, traffic becomes much easier to scale.
Hi @coret145
Case In Point, your site looks good, but traffic is what you don’t have. Concentrate on clean product copy and trust-building images. Use social media and forums in your niche to get highly targeted traffic. Think email blasts, and maybe some little promotions that get those first sales. Testing and consistency will be key.
Hey @coret145 first of all welcome to the community
you design a great store but in my honest review is you can do much more better
feel free to share it
best
Mustufa














