Hey @Damon_Duncan ,
Yeah, that feeling usually comes up when the store doesn’t have a clear direction yet, it’s not just you. From what I’ve seen, stores in this stage often struggle because the offer isn’t immediately obvious and visitors don’t get a strong reason to stay or buy within the first few seconds.
First thing I’d suggest is to make sure your homepage clearly answers “what do you sell and why should I care?” in one quick glance. Then check your product pages, they should guide someone step-by-step (clear images, benefits, trust signals like reviews or guarantees), not just display the product.
Right now it’s less about “getting things to work” and more about structuring the store so it can actually convert when people land on it.