Why am I not making any sales on my online store?

[Ima_Mahmud]

Hey all Shopify sellers & experts,

My name is Ima, and I have a Shopify store for more than a year, but I haven’t get any sales. My visitor are also so poor. I have spend all my saving for this. Can anyone please help me !!!

my store is www.Imaartistry.com

[PageFly-Victor]

Hi @Ima_Mahmud ,

This is Victor from PageFly - Shopify Page Builder App.

I’ve checked your store and I found some areas that you can improve or change to test if they would bring more conversion:

1- Allow guest checkout

Right now you are requesting visitors to log in to be able to check out and it will cost more time for your visitors and can make them hesitate to buy as they have to register into your website.

2- Have a deadline for your discount

I see that you are currently running sales, but the discount can work better if you have a deadline for it. For example, you let your store visitors know that the sales would end at midnight on December 10, so they’d better hurry up. The countdown timer can work great for this use case:

Or showing some products that are both discounted and low in stock.

3 - Have option to choose size

Though you have a size guide on some products, there’s no way for shoppers to choose size variants.

Visitors have to read the description but I guess some people just don’t read it.

I think you can have a short description above the Add to Cart button saying that the default length is 17.5cm and then, have another Call to action button, namely Customize my bracelet, for example. After people click on it, they can chat with you.

4- Have image quality and have modal image

Take this one as an example: The image quality is low even when I didn’t click to view its full size

Also, you can have an image where a model is wearing the bracelet to enhance the aesthetic

5- Use analytics to learn where your customers come from

You can use Google analytics or Facebook Analytics to find actionable insights to improve your store like:

• Are your target customers coming to your store?
• On which page they are likely to leave? (so you can do more work on those pages to improve conversion, like changing the layout of how you display the information)

Hope that helps!

Victor from PageFly.

[QuickCEP_1]

hi @Ima_Mahmud ,

This is QuickCEP-software that can help you increase your income.

you need to understand a logic when doing online business. sales = traffic * conversion rate * customer unit price, currently your traffic is not enough, it is normal that you cannot sell products, so you have to spend more time on traffic acquisition superior.

Traffic acquisition

There are many ways to obtain traffic. You can obtain traffic by placing advertisements on Facebook, Google and other platforms, but these platforms require a lot of advertising fees. It’s a good way for you to obtain traffic through advertising if you have spare funds.

Secondly, you can get traffic through social media. You can maintain your Facebook, Tik Tok, Instagram and other platforms by posting content like pictures, and videos of the information of product, so that your account on the platform can get a certain amount of traffic, and then attract the them to your website.

Finally, you can get traffic through SEO, put your product introduction, usage scenarios, customers evaluation and other content into your platform, continuously strengthen your website’s SEO, let them get a ranking in Google, and thus improve Your inbound traffic can get more converted users.

After your website has traffic, you can consider conversion. I have experienced your website, and there is still some improvement in this process.

Here are two suggestions for you:

From the customer’s point of view, every additional step of operation will cause the loss of customers. Therefore, in your pop-up window, it is recommended to remove the collection of usernames and only keep the collection of emails.

This page is not a page for user to communicate. It is recommended that you replace it with a live chat module that can communicate with users, which can effectively increase the conversion rate of customers. The example shows as follows:

Besides, our product QuickCEP, a really cost-effective, useful marketing app. It helps you do all-round marketing automation with professional advice, build your customer data platform, and it also has chatbot function, which means you don’t need to pay for Tidio、Omnisend、Klaviyo anymore. Fill in the invitation code with ‘10KE’ when registering, you’ll get 1-year free trial, and 10,000 free emails for free! I hope this answer could help you out!

If you find this answer helpful, please give us a Like and Accept the solution.

Best Regards,

QuickCEP

[flareAI]

Hello @Ima_Mahmud ,

This is flareAI - Generating Sales from Google Search, on Autopilot. Helping Shopify merchants in generating $5 million in sales from Google Search.

If my suggestions helps you, please Like and Accept solution to let me know

I’ve taken a look at your store. The design is very professional and well done. I would like to give you some suggestions regarding your store here.

1. Add more detailed product description in product pages.
   The product description should provide visitors with important information about the features and benefits of the product so they are motivated to buy. The product description gives you a great opportunity to integrate SEO keywords and the reason why one should purchase it.

2. Display store’s contact info like phone number, email address, and office address in the Contact Us page.
3. A FAQ would be useful to provide quick information to help customers make a purchasing decision and also to reduce the time your employees need to answer simple questions.
4. Instead of the ‘SHOP’ menu in the header, add product sub-categories so that it’s easy to go to each section from any page.
5. Add more specific product title/url in product pages.
   Creating the perfect SEO product title/url can help the search engine understand exactly what it is you are selling and drive more traffic to your site. So try to keep the product title/url unique and more specific.

6. Add filters in collection pages to help your visitors narrow in on the specific product they’re looking for and find products they might be interested in based on certain features (e.g. size, color, category)
7. Showing your average rating gives your shoppers quick information to make purchase decisions. Average ratings provide you with feedback on popular and unpopular products that you can use to make changes.
8. Add Blogging in the store
   Blogging is an amazing way to drive traffic to your website and increase your SEO. The more your blog, the more content the search engines have to crawl and index. This means they can easily recognize that your site is a resource of information for people to access.

Did you know? Ecommerce on Google Search is greater than all paid channels and social media combined. As a Google partner, flareAI will submit your products to Google and other free channels on a daily basis. flareAI will help to scale your site sustainably at NO added Staffing expenses, NO Pay-per-click, NO paid marketplaces. With flareAI, your store can access the Google Search and 20+ free sales channels.

Also, I did a https://flareai.co Instant FOG on your store. Customers searching on Google are only able to find 7% of your site. The remaining 93% is missing from Google.

If you found the answer helpful consider supporting the Shopify Community by giving it a Like + Accept the solution.

Gina
flareAI

[YvonRamazani]

better content redaction, add more content in your product description try to go in-depth, also add reviews to increase conversion


for SEO

add more content to the listing page to create relevancy

improve your title tags on the SERP to improve CTR

add links in the footer for link equity

add reviews to increase your conversions

if you get traffic and no conversion I recommend adding reviews, also use guest checkout as the user needs to create an account to buy your product

I wonder, what acquisition channel do you use? because in terms of organic traffic you are ranking for 4 keywords ( if we looked at the keyword difficulty it seems like the competition for your keyword is quite low )

you should start your keyword research and then optimize your website