Why are visitors not buying from my home decor website?

Store Feedback
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People will show up to our website and even check out a few products but never buy anything. Where am I going wrong, I’ve tried several versions of the website but all have the same result. Any help or honest feedback would be greatly appreciated. Here are some bullet points that I hope everyone can help with. Here’s the site link Are You Looking To Transform Your House Into a Home? – Housdeco

  • Is the website visually appealing and easy to navigate?
  • Are the product descriptions clear and informative?
  • Is the pricing competitive compared to other similar products in the market?
  • Are there any specific features or functionality that are missing from the website?
  • Is there anything that would make you hesitant to make a purchase from this website?
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Hello,

I hope you are doing good and welcome to the Shopify Community!

I am San from MS Web Designer

Thank you for sharing your store URL. This allowed me to go through your site.

You have a beautiful website. I believe a few adjustments may be required to make it more professional and appealing to customers.

Here are some recommendations:

Header:

  1. Announcement bar Missing for Special announcement or promotion

2.Wishlist missing

3.Social media Icon missing

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You can follow this

Homepage: (First Impression is the last impression)

The homepage is the first landing page your customers will see after opening the website. Yours is done beautifully. I believe some of the recommendations will make it more appealing to the customer.

1.Featured Products / all Title should be Optimized and Seo Friendly

  1. Add Meta Description for all Products.

3.Add sticky add to cart button on home page collection features.
4. Add a Lead magnet section on Home Page
5. If Possible, add Instagram feed on the home page.

6.Add customer reviews on the home page to gain the trust of the customer.

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7.Highlight the USP of your product or service.

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8.Footer must be compact and informative and should contain all the important links like - About us, Our Story, Contact, Privacy Policy, Return Policy, Terms of Services, FAQ.

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Collection and Product Page:

  • Add Product Review on Collection Pages

  • Add Sticky add to Cart and Buy now Button for quick checkout

  • Add Trust Badges bellow add to cart or Buy now Button

  • Add Products Bages like New, 10% Off, You Save 20$ or Free Shipping

Conversion Rate Optimization strategies:

-Introduce discount coupons and codes to attract more customers.

  • User generated content like verified reviews or Instagram feed to attract the customer.

-Upsell and cross sell at cart pages to increase average order value.

I hope this helped!

Please feel free to contact us for any further help that you might require.

Best regards,

San.

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